The rapidly growing operator within the global online gambling industry, ComeOn Group, announced a senior-level appointment. On Tuesday, the company revealed it appointed Sherwin Jarvand to the position of Chief Data Officer.
In his new position at ComeOn Group, Jarvand will be based in the company's headquarters office located in Malta. As Chief Data Officer, he will be reporting directly to ComeOn Group's Chief Executive Officer, Juergen Reutter.
Jarvand will now lead the company's Data Strategy as a part of its executive-level team. He will be in charge of processes related to personalizing the player experience and is expected to continue the successful work completed by ComeOn Group in 2022. In fact, the company acknowledged that the appointment is expected to boost its growth strategy.
Before being appointed to his most recent position, Jarvand held the role of Director of Customer Engagement. Initially, he joined the company just more than two years ago and is now making his way up the ranks and strengthening ComeOn Group's C-suite.
In a statement released on January 10, 2023, Jarvand shared his excitement saying: "I feel privileged to lead the Data Strategy and join the Executive team here at ComeOn Group." He explained that leveraging the company's unique data can help deliver new growth opportunities and accelerate its growth.
Finally, Jarvand pointed out: "For us, data has always played a crucial part of our business strategy and our vision to personalize our products and services, enable smarter decision making and ultimately enhancing the experience of our players."
ComeOn Group, Chief Executive Officer, Juergen Reutter, added that it is exciting to promote Jarvand and welcomed him to the company's senior-level team. Reutter explained: "Sherwin has an outstanding track record in the industry, and I am sure that he will further intensify our efforts around personalization and player engagement enablers for us to continue delivering an exciting and safe entertainment experience to our customers." In conclusion, the company's CEO said that it is exciting to see talented team members work their way up the ranks and complement ComeOn Group's growth strategy.
The new appointment comes on the heels of a successful year for the company. In 2022, ComeOn Group unveiled multiple successful partnerships and introduced new products.
Only recently, the company inked a multi-game deal with Splash Tech. Back in November, ComeOn group joined forces with the business-to-business platform to deliver its brands' free-to-play sports games.
Image credit: ComeOn Group