Visa and esports team REJECT extend successful partnership

• Visa and the esports team REJECT will continue their partnership
• The duo agreed to extend their collaboration throughout the fiscal year 2026
• Executives at Visa and REJECT share their excitement

The leading esports team, REJECT, will continue its successful partnership with Visa.

Visa and REJECT will collaborate throughout fiscal year 2026

The collaboration, announced Tuesday, sees the company operating the esports team, REJECT Inc., continue its collaboration with Visa Worldwide Japan Co., Ltd throughout the fiscal year 2026.

Initially, the duo joined forces back in 2024 for a collaboration that sought to deliver engaging online and offline initiatives for the gaming community.

The 2018-founded REJECT has the largest number of title divisions and world tournament appearances in Japan.

The team is also the highest earning esports organization in terms of cumulative prize money after securing more than 750 million yen or roughly $4.7m.

Moreover, REJECT was recently selected as a partner team of the FOUNDATION CLUB PARTNER PROGRAM 2025.

Akihiro Satomura, Visa Worldwide Japan's Head of Marketing, spoke about the alliance with REJECT, Casino Guru News learned from a press release.

"We are delighted to be able to work with REJECT again this year," the executive said.

Moreover, Satomura pointed out: "Through our activities to date, we have come to realize that the sight of players seriously challenging the world, and the existence of a fan community that wholeheartedly supports them in every moment, is what elevates esports from a mere competition to a "culture" with intense passion."

According to the Head of Marketing, the collaboration between Visa and REJECT complements the former's goal of connecting people across the globe.

Finally, Satomura said the extended alliance will bring engaging experiences and activations.

Shoya Koyama, REJECT's Representative Director, was similarly excited, revealing that the esports team is delighted to extend its agreement with Visa.

"Since 2024, Visa has gone beyond simply being a sponsor, engaging with the gaming community and collaborating with us on various initiatives," he added.

Last but not least, Koyama said: "Esports and gaming culture are expanding beyond online platforms to include real-world events and community experiences. Moving forward, we hope to work with Visa to develop new initiatives for the gaming community and contribute to the further growth of the esports scene."

Image credit: REJECT