SOFTSWISS wins IGA's Affiliate Company of the Year accolade

SOFTWISS, a multi-pronged iGaming tech company, has clinched the Affiliate Company of the Year accolade at the International Gaming Awards (IGA) 2025, distinguished for the Afflika by SOFTSWISS solution.

IGA distinguishes SOFTSWISS efforts in making affiliate deals more impactful

Owing to its distinct technological footprint, SOFTSWISS has been distinguished for its ability to help manage, track, and analyze affiliate performance, making the process accessible and intuitive.

SOFTSWISS has been humbled by the achievement, arguing that it came in time for the platform’s 7th anniversary and that it was further proof of its ongoing efforts to create an optimized affiliate program management that offers unparalleled efficiency to clients, helping them optimize affiliate deals making through the signature Afflika platform by SOFTWSISS.

Afflika already has an enviable track record and has achieved distinct milestones, bringing in 440 iGaming brands under its roof and assisting north of 360,000 affiliate accounts with 85m registered players. Commenting on the latest distinction and acknowledgement of Afflika by industry peers, Head of Afflika by SOFTSWISS Anastasia Borovaya had this to add:

"This award reflects our unwavering dedication to delivering the best affiliate management solutions in the industry. With over seven years of expertise, a highly professional team, and a passion for innovation, we’ve built a platform that ensures exceptional service and continuous product enhancements for our clients. We’re committed to maintaining this momentum and supporting the growth of our partners worldwide."

Afflika’s product variety continues to grow and build

SOFTSWISS is not leaving matters as they stand, however, with the company continuously tweaking and refining its product.

The latest addition of Geo-Distributed Redirect has further helped hone the platform and streamline its offer, cutting bounce rates and increasing conversions by 7% according to the company.

SOFTSWISS has also ambitiously attempted to stay one step ahead of its clients and the industry by anticipating operator expectations and tailoring its products to their needs.

Attending iGB Affiliate Barcelona as of today, Wednesday, January 22, you can also meet SOFTSWISS at their stand – C10.

Image credit: SOFTSWISS