ComeOn Group introduces streaming product in Denmark

The leading global organization consisting of multiple brands, ComeOn Group, announced it expanded the reach of its products in Europe. On Wednesday, the company announced that in Denmark, WeSpin is launching its casino streaming product.

ComeOn Group revealed that thanks to the recent launch, its flagship brand ComeOn! and WeSpin will now offer unique experiences for customers within the Danish market. This marks a strategic move for the company since the brand's initial launch in Denmark which dates back to 2019.

In a statement released on November 16, 2022, ComeOn Group's Chief Executive Officer, Juergen Reutter, said: "Our product strategy for WeSpin has always been to provide this service to our locally regulated markets."

Moreover, he added: "This means that WeSpin is no different from any other product feature or marketing channel, and therefore naturally matching local regulations." Finally, Reutter pointed out that the company is committed to adhering to local regulations and offering safe casino streaming services.

Ruben Waage, WeSpin's Head, added that to participate in the events, players need to be registered with ComeOn. At the same time, he outlined that this registration will boost player security. Similarly to Reutter, Waage pointed out that the company is committed to responsible gaming. According to him, WeSpin streamers, as well as employees pass enhanced responsible gambling training before they start collaborating with customers.

The company's latest announcement comes after back in October, it launched a new program that focuses on mental well-being. The new program, according to ComeOn, was a part of its larger CSR and People strategy. Ultimately, under the new program, the company vowed to collaborate with employees and customers for better well-being.

More recently, earlier this month, the company announced the launch of its exclusive ComeOn! branded live casino for customers in the Netherlands via ComeOn.nl. At the time of the announcement, the company said that the flagship brand is expected to be launched in collaboration with Stakelogic, the leading games provider.

Upon announcing the collaboration, Stakelogic's Head of Live, Richard Walker, said: "ComeOn! as a brand is a power player in the Dutch market and we are thrilled to have been selected to operate its first branded studio aimed at Dutch players." Last but not least, he explained that the company tapped into a market where the live casino segment is increasingly popular and acknowledged that ComeOn! offers a safe experience for the customers.

Image credit: ComeOn Group