Casino Guru News has had the pleasure to catch up with Aviatrix Chief Marketing Officer Lucie Kadlecová at the recently concluded SBC Summit Lisbon. The team and Lucie spoke about Aviatrix’s presence in the industry, as the company has created a single product that has proved to be an immediate success.
As Lucie notes, Aviatrix is a one-game company. The discussion pivoted towards the crash games genre as a whole, and Aviatrix’s mission to capitalize on the sector’s immense potential, which is also the reason why Aviatrix has focused on a single game for the time being.
What helps Aviatrix stand apart, however, is not that it launched one massively successful game, but rather – the fact that it continues to develop that very same game.
Right now, Aviatrix is focused on building a strong B2B presence, but it is similarly exploring intensifying its B2C appeal, to attract more players to the game, as Lucie notes.
There is an appeal in crash games that Lucie notes are special – crash games are very simple to understand and play, and they also instill in players a feeling that they can influence the game. Lucie shares what the main selling points of Aviatrix are, as she mentions that a "one-game" company must have those to be successful in the first place.
One of the unique features of Aviatrix is that players can feel a sort of continuity between plays. As they play, they collect experience, and this experience is stored in an NFT format that is unique to each player, who can then use it to access the game’s multi-tiered planes.
The feeling that you can level up adds to the loyalty and community feeling of the game, but the NFTs are also used in multi-million tournaments hosted by Aviatrix to excite even more interest among players.
These tournaments offer huge prize pools and allow players who own their Aviatrix NFTs to participate.
Watch the full interview to find out more about how Aviatrix has become one of the best-known names in the crash games genre, running a single game at that.
Image credit: Casino Guru News