Relax Gaming continues to expand in the North American market, as the company has been determined to pursue regional growth over the past two years. The latest collaboration is an alliance between RLX Gaming, the company’s developer arm, and PlayStar, a prominent operator in New Jersey.
The alliance will allow Relax Gaming to feature a number of its titles with the new operator, after obtaining a license to roll out products last year. PlayStar has been steadfastly building its footprint in the market.
Company boss Dan Alexander has welcomed the opportunity to deck out the casino’s library of games with yet more hard-hitting and player-focused options.
"RLX Gaming’s entry into New Jersey has been impressive to see and it has established an outstanding reputation. We are thrilled to integrate an outstanding content portfolio into our offering and bring unmatched experiences to our player base," Alexander said.
The partnership was welcomed on a similarly upbeat note by Relax Gaming CEO Martin Stålros who said that the company was very happy to be expanding further in the Garden State, and hailed the choice of partner with PlayStar well-positioned to continue growing not just in New Jersey but beyond.
Relax Gaming has been rapidly building and expanding its offer, adding on a great many options for players. Since Stålros took over in April, the company has been able to release a whole host of innovative and player-focused games.
Most recently, the company launched its Relax Vantage platform, allowing partners to get real-time insight and metrics into their product performance based on the Relax Gaming alliance.
The company has also pursued a number of high-profile releases, including Line Busters Dream Drop and Ancient Tumble, two warmly received games that have made their way onto the North American iGaming market.
With more fun games, such as Bony Raiders and Space Attacks DreamDrop, Relax Gaming offers PlayStar players a panoply of awesome titles to try.
Image credit: Relax Gaming