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Home Gambling Industry Rainmaker gains access to GiG Comply via dew deal with GiG

Rainmaker gains access to GiG Comply via dew deal with GiG

25 May 2022
3 min. read

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The award-winning iGaming and sportsbook solutions provider, Gaming innovation Group (GiG), announced that it inked a new deal with Rainmaker, the Cyprus-based affiliate program. Under the terms of the new collaboration, Rainmaker gains access to GiG Comply, GiG's automated marketing compliance tool.

The innovative compliance tool is created in such a way to ensure operators and their affiliates comply with the regulatory conditions in different markets. Moreover, the solution safeguards compliance in terms of marketing within different jurisdictions.

GiG explained that its "self-serve solution" operates by scanning thousands of pages with content. Thanks to the new collaboration, Rainmaker will leverage that solution, allowing the affiliate to prevent regulatory breaches.

Overall, Rainmaker has more than two decades of experience operating digital casinos and advertising. The affiliate program continues to join forces with new brands, seeking to further expand its audience and offer attractive promotions.

In a statement released Tuesday, Rainmaker's chief operating officer, Nataliia Golik, said: "Compliance is one of our top priorities when it comes to advertising our brands and we are conscious of the great effort we should dedicate to it."

She outlined the recent collaboration brings makes Rainmaker happy and labeled GiG "a strategic partner." Additionally, Golik pointed out that the casino affiliate program will benefit from GiG's trust and expertise within the iGaming industry. In conclusion, she said: "We are looking forward to making the most of the tool and all the features available."

The CMO and MD of GiG Media, Jonas Warrer, added that it's exciting to add Rainmaker to the company's continuously growing list of partners. He explained GiG is looking forward to supporting Rainmaker's marketing compliance strategy.

"Our automated marketing and compliance technology will help Rainmaker to strengthen their affiliate marketing compliance, while ensuring that they remain in control of all their affiliate marketing, and comply with responsible gaming conditions," said Warrer in conclusion.

Founded in 2012, GiG is now a leading technology company, offering solutions, services and products for the iGaming industry. Seeking sustainable growth and profitability, the company offers its partners innovative solutions, fueled by scalable technology and high quality.

Earlier this month, GiG released its Q1, 2022 financial results. The company said it has seen a successful first quarter, with revenues hitting €19.1 million. A year-over-year comparison revealed that in Q1, 2022, GiG's revenues grew by 27%.

Besides Rainmaker, earlier this month, GiG inked another agreement. Early in May, the company joined forces with Full Games SA, the Angolan operator. The deal saw GiG supply its sportsbook and player account management (PAM) platform for the operator in Angola.



Image credit: Pixabay.com

25 May 2022
3 min. read