EveryMatrix completes Leapbit acquisition, boosts OddsMatrix

EveryMatrix, the leading B2B iGaming technology provider, announced Monday that it finalized the acquisition of Leapbit, the sports betting developer. The new merger will fuel EveryMatrix's sports betting product dubbed OddsMatrix.

Thanks to the collaboration, OddsMatrix is expected to reach a new level in the retail offering. The recent acquisition will see OddsMatrix integrate Leapbit's retail-focused solution, which will include additional products such as lottery and virtual horse racing games.

EveryMatrix explained the acquisition will: "expand OddsMatrix's ecosystem with a mature retail product, allowing the Group to increase its customer base with a new segment of clients looking for a feature-rich and complex product that can support both retail and online operations in regulated markets."

As a part of the merger, Leapbit's development team will become a part of the existing team of OddsMatrix. With this move, EveryMatrix seeks to further grow its reach while retaining talent. The merged team will continue their work from their current offices located in Zagreb, Croatia.

In a statement released on May 30, 2022, Leapbit's CEO and co-founder, Božo Kekez, said that it is delightful to join forces with EveryMatrix. He outlined: "The past four years with Leapbit have been more fruitful than expected; we've done a lot of work in a short time frame and couldn't be prouder of this outcome." In conclusion, Kekez said that Leapbit's team is looking forward to joining EveryMatrix to "push the boundaries of innovation within the sports betting software space."

Ebbe Groes, EveryMatrix's group CEO, added: "We've been impressed by Leapbit's technology and expert team, and we're looking forward to growing OddsMatrix together by greatly expanding our addressable market."

He explained that OddsMatrix is one of the company's "three pillars" and it has already reaffirmed its success. Groes pointed out that the retail sector is incredibly important for every sports betting solution which is why integrating Leapbit's technology can take OddsMatrix to its next level of growth.

Founded in 2008, EveryMatrix is among the leading global casino, sports betting and payment solutions providers. The company's list of partners continues to grow and by now it has active partnerships with more than 120 companies around the world.

Earlier this month EveryMatrix released its financial results for the first quarter of this year, marking a 14% year-on-year increase to €13.9 million in gross profit when compared to the same period last year. The company's net cash in Q1, 2022 hit €11.1 million, up more than 80% when compared to Q1, 2021.

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