PlayStar teams up with SGG Media for Twitch casino show

SGG Media and PlayStar have teamed up for a new game show, Casino Stream, which will be hosted as a collaborative effort between the companies out of New Jersey, featuring host gamblers who are having fun playing at the online casino. The project ambitiously seeks to capitalize on the rise of the Twitch streamer and the arrival of gambling influencers, or people who can inform people about casino and game choices within the industry.

Although many of those influencers have mostly worked for offshore brands in the past, SGG Media and PlayStar are now rewriting the playbook and creating a new environment that is compliant with the legal online gambling framework. SGG Media Chairman of the Board and Co-Founder Mark Paul has confirmed this commitment in a LinkedIn post himself:

"The significance of Casino Stream extends far beyond entertainment. It represents a pivotal moment in the evolution of legal online gambling, as we strive to create a platform that not only entertains but also prioritizes compliance and responsibility."

This is precisely why SGG Media has turned to PlayStar, a regulated and licensed online casino in New Jersey. The Casino Stream project is taking place on Twitch, and it promises to be everything that players want to see in such a production. SGG Media CEO Troy Paul was confident that the show would be a tantalizing spectacle to watch.

"Our streaming show hosts bring the thrill of live bets and viewing big wins to our huge online audience," he said in a statement. Viewers will have the opportunity to immerse themselves in the experience from the comfort of their own homes or enjoy the visceral thrill that they set out to get out of gambling.

The project pivots towards both safer and responsible gambling as well as a determination to reshape the way people consume casino entertainment. PlayStar Chief Marketing Officer Jon Bowden was similarly pleased with the opportunity to see the partnership take shape.

Casino Stream will feature three New Jersey hosts who will have a budget and play a number of casino games on each episode, having spectators share the "thrill of the chase" and commiserate or celebrate with the entertainers who are playing live without any production tricks.

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