Greentube happy to grow with 777.es in Spain

Greentube, the digital arm of NOVOMATIC, is expanding in the Spanish-regulated iGaming market with 777.es, a prominent local brand. Players will have access to a variety of products that are part of the Greentube’s library and portfolio, and that will now be deployed in the operator with the help of Gaming1, a platform.

777.es is confident that this new content will help it differentiate its offer and bring it up to speed, and further strike home with Spanish iGaming audiences. Greentube, in turn, is happy to see this deal through as it will allow it to quickly consolidate its standing and position in Spain, a market which, despite some regulatory headwinds, has been performing very well across the board for iGaming suppliers.

Greentube remains ever committed to its Spanish growth and local operations, and the opportunity to expand in the country is welcomed by its own team. Greentube Sales & Key Account Manager Andy Duschek said that the country is a major opportunity for the company and Greentube’s success in the jurisdiction was paramount.

"The launch provides us with an opportunity to build on our strong heritage in Spain, achieved through the popularity of NOVOMATIC’s land-based portfolio, and we look forward to seeing how players react to our content," Duschek said. This launch comes at a time when Greentube has been growing its footprint rapidly across the European iGaming market.

In the meantime, the deal was welcomed by 777.es Country Manager César Paredes was similarly happy to see Greentube’s content and portfolio hit the library at the operator. Paredes hailed the Greentube brand as one that has become synonymous with high quality and success.

"This launch enables our players to enjoy entertainment that will be familiar to many of our customers, and we are sure that the partnership between our two companies will be fruitful for all," the manager added, confident in the long-term success of this collaboration.

Greentube has been rather busy over the past months. The company has truly doubled down on its European footprint, expanding with various operators and companies in Germany, Latvia, and Italy. Greentube is fastly becoming one of the go-to providers of iGaming content for the European iGaming market.

Image credit: Unsplash.com