HomeGambling IndustryFinnplay boosts RG with Mindwday AI

Finnplay boosts RG with Mindwday AI

RESPONSIBLE GAMBLING03 Sep 2024
3 min. read
Bouy Finnplay

Finnplay, an iGaming platform, has signed a new partnership with Mindway AI, a company that specializes in leveraging technology and artificial intelligence to tackle problem gambling and promote safer gambling practices, Casino Guru News learned in an email press release.

Finnplay enhances RG capabilities with Mindway AI advanced software

The two companies have found a mutual value proposition that will allow them to combine their products and platforms to provide players with an advanced solution that helps promote a responsible and sustainable gaming environment.

Mindway AI’s solutions will be incorporated directly into Finnplay’s platform, delivering ready-made platforms for partner businesses and helping strengthen RG measures across the board.

As a result, operators will have access to a diverse range of tools that allow them to detect and monitor at-risk players, or flag and intervene in cases of suspicious gambling practices that could underline a more serious problem.

This way, Finnplay’s own platforms will benefit from powerful solutions that will significantly enhance its RG capabilities at a crucial time for the industry, particularly in the Scandinavian region, where the regulatory and public focus is on upholding the best practices for consumer safety.

Finnplay Managing Director Jaakko Soininen was similarly excited about this new partnership and the opportunity it brings for Finnplay as a platform provider.

"Our strategy in Finnplay is to be Platform of Cooperation and bring together the best operators, the best providers and the best solutions to ensure players and regulators have the best and safe experience for gambling," Soininen added.

Mindway AI is excited to set high benchmarks for responsible gambling

Mindway AI CEO Rasmus Kjaergaard was similarly pleased with the opportunity to be expanding Mindway AI’s reach with an established platform provider of Finnplay’s caliber.

"We can extend our reach and impact, helping more operators implement effective, AI-powered responsible gambling measures," Kjaergaard said.

The executive was similarly pleased that the two companies can work to make gambling safer in earnest and set new benchmarks for the industry insofar as player safety is concerned.

"We are excited about the possibilities of this partnership," Kjaergaard remarked. For its part, Mindway AI has been working to actively increase its presence across the regulated iGaming market.

The company has already proven that its algorithms and solutions are cutting-edge and capable of driving strong player protection.

Previously, the company teamed up with evoke and Interwetten to strengthen both operators’ responsible gambling and safer gambling best practices, tools, and capabilities.

The partnership between Mindway AI and Finnplay underscores both companies' commitment to a safer gambling industry.


Image credit: Unsplash.com

03 Sep 2024
3 min. read
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