Betsson to benefit from Live Casino games from Pragmatic Play

The leading supplier of content for the online gambling industry, Pragmatic Play, announced it expanded its partnership with the globally recognizable operator, Betsson Group. Announced last week, the new collaboration sees the iGaming supplier agree to deliver an exclusive Live Casino studio with a mix of Roulette and Blackjack tables promising exceptional premium casino experiences.

The new collaboration includes some of Pragmatic Play's fan-favorite features, combining them with Pragmatic Play's popular Live Casino games. As a result, new players of Betsson Group's brands will be able to enjoy functionalities such as bet behind, chat and multiplayer mode, among others.

Overall, Pragmatic Play agreed to deliver eight new dedicated Blackjack tables, as well as one new Roulette table for the leading gambling operator's brands. The Live Casino games will be broadcast from the iGaming supplier's custom-built live studio and will stand out with personalization options that fully match Betsson's requirements while promising exceptional live gaming experiences.

Thanks to the collaboration, Betsson's brands gain access to a range of customization options. This will enable the brands to leverage Pragmatic Play's Smart Studio elements, providing a range of customization options for the Live Casino games.

Chellyanne Cassar, Betsson Group's Live Casino Manager, shared her excitement about the latest activation in a statement. "We are delighted to collaborate with Pragmatic Play to ensure delivery of a bespoke dedicated studio, where we can showcase our brand-new Blackjack and Roulette tables," she revealed. Finally, Cassar pointed out: "The partnership highlights our shared commitment to delivering unparalleled gaming experiences, and we’re thrilled with the final results of the studio."

Irina Cornides, Pragmatic Play's Chief Operating Officer, also commented on the topic. She explained: "Delivering a dedicated studio for Betsson marks another milestone for Pragmatic Play’s award-winning Live Casino offering." Finally, Cornides pointed out: "Betsson is a much-valued partner, and we are delighted to provide them with an immersive live environment that is fully dedicated to their brand."

Earlier this month, Pragmatic Play agreed to deliver Live Roulette games, powering the offering of leading business-to-business (B2B) iGaming content, solutions and software provider, Vegangster. The deal complemented an initial agreement between the duo that dated back to 2020. At the time, Pragmatic Play agreed to deliver its portfolio of Slot games, powering the offering of the platform provider. In light of the most recent activation, the iGaming supplier delivered Auto Mega Roulette, as well as other Roulette titles for Vegangster, strengthening its offering even further.

Image credit: Pragmatic Play