Wazdan grows North American footprint with Caesars Digital

Wazdan, an acclaimed supplier of online casino games, has increased its presence in the regulated iGaming market in the United States through a tie-up with Caesars Entertainment.

The move allows the company to strengthen its local presence in the North American online casino market, and specifically Michigan, where the pair is rolling out the supplier’s content with a leg-up from Light & Wonder’s aggregation platform.

Wazdan introduces slots to the Michigan iGaming market

Wazdan will debut a series of excellent games, including Grand Gold Edition, Hot Slot: 777 Crown, Magic Spins, and 9 Coins among other blockbuster and player hits that are now launched with both the Caesars Palace Online Casino and Caesars Sportsbook & Casino.

Commenting on this opportunity, Wazdan Head of Account Management for North America and Latin America Izabela Slodkowska-Poplel had this to say:

"Wazdan’s entry into Michigan is a true testament to the strength of our dynamic portfolio, which has continued to build momentum in the North American market."

She celebrated her company’s alliance with one of the most prominent operators in the local market, and the larger implications for the supplier in the highly contested market. Wazdan is intent on capturing what is a "truly exciting" market, Slodkowska-Poplel mused.

Caesars Digital VP of Online Gaming Ricardo Cornejo Rivas was similarly excited with the opportunity to flesh out the company’s offer with a new high-profile supplier partner.

Caesars Digital wants only the best online content for its players

Rivas said that Caesars is constantly on the prowl to attract and pick the best suppliers, which will boost the player experience across the operator’s brands and platforms.

"Wazdan is a prime example of this with a unique portfolio of titles that we are confident our players will enjoy interacting with," Rivas noted.

This is an exciting opportunity for Wazdan as well, as the company has just found its foothold in the Great Lakes State, which is an important part of its overall expansion push in the United States.

This is not the first time Caesars Digital and Wazdan have collaborated on broadening their reach and strengthening their respective footprint. In August, the companies signed a similar content alliance for the iGaming market in New Jersey.

Wazdan similarly dipped a toe in the local iGaming market in Pennsylvania only last week, with Rush Street Interactive.

Image credit: Wazdan