The industry-leading provider of sports data and integrity services, Sportradar Group AG, unveiled a new partnership expansion with the leading prediction market, Polymarket.
The new alliance grows further the strategic collaboration between the two companies.
Notably, Sportradar’s premium sports data, streaming and integrity services will now boost Polymarket’s offering across more than 20 sports leagues and competitions representing approximately 300,000 matches every year.
Thanks to the new U.S. agreement, Polymarket taps into premier global leagues like Euroleague Basketball, Bundesliga, the National Basketball League (NBL), Tennis Grand Slams, UTR Pro events and the Chinese Basketball Association (CBA), among others.
The collaboration with Sportradar strengthens Polymarket’s coverage across basketball, tennis, soccer and other sports, while enabling the platform to leverage deepest and broadest sports data.
Notably, the expanded agreement covers Sportradar’s deep range of products and solutions, including premium live streaming for a broad portfolio of competitions and exclusive rights for the Bundesliga, Euroleague Basketball and the ATP Tour.
Equally as important, Polymarket will leverage fast, accurate data and live odds for pre-game and in-play markets, fan engagement solutions and industry-leading marketing solutions.
Ari Borod, Polymarket’s President of Sports Business Development, commented on the topic, Casino Guru News learned from a press release.
"Expanding our relationship with Sportradar across more than 20 leagues and competitions gives Polymarket access to premium sports data, live content and integrity services at an unprecedented scale," he said.
Finally, Borod pointed out: "We’re excited to continue building on this partnership as we expand our sports offering."
Carsten Koerl, Sportradar’s CEO, was similarly excited, adding that the company is pleased to broaden its collaboration with Polymarket and boost its sports portfolio.
"Prediction markets represent a compelling adjacent growth opportunity and Sportradar is cementing its role as the foundational infrastructure powering this ecosystem," he added.
In conclusion, Koerl said: "Accurate real-time data, premium live content and a robust integrity framework are what allow these markets to price efficiently, settle reliably, and retain the confidence of participants. We look forward to expanding on this foundation with Polymarket as the category continues to develop."
Previously, Sportradar and Polymarket joined forces for the ATP Tour, Major League Baseball, National Hockey League, Major League Soccer and the Ultimate Fighting Championship.
Now, the latest alliance builds further on this collaboration and strengthens Polymarket’s sports-facing offering.
Image credit: Pixabay.com
