888Africa and Sportingtech extend strategic agreement

• Sportingtech and 888Africa extended their existing agreement for three years
• The latter will benefit from the former's innovative technology to boost its betting and casino operations
• 888Africa and Sportingtech execs praise the extended collaboration and successful agreement the two companies have enjoyed since 2022

The multi-award-winning online gambling platform provider, Sportingtech, announced its extended partnership with the leading operator, 888Africa.

888Africa will leverage Sportingtech's casino and sportsbook tech

Joining forces for three more years, the duo's new agreement builds on their successful collaboration, which dates back to 2022.

Per the recent alliance, 888Africa will tap into Sportingtech's enhanced platform.

As a result, the leading iGaming operator will update its casino UI/UX and sportsbook, delivering engaging experiences for its customer base.

Besides enhancing the experience of its iGaming customers, the agreement will see 888Africa bolster its operational performance.

Ever since Sportingtech and 888Africa joined forces back in 2022, they have recorded significant growth.

On the one hand, the leading iGaming operator observed 800% growth in its customer base, a figure that reaffirms the success of its collaboration with Sportingtech.

On the other hand, the agreement is important as it reaffirms the latter's capability to improve operational efficiency and enhance the experiences for iGaming operators' customers in African markets.

The agreement is expected to bring further success to the duo

Christopher Coyne, 888Africa's CEO, shared his excitement about the latest agreement, Casino Guru News learned from a press release.

"Sportingtech has been a key part of our African success in Mozambique. 888 is now #1 for market share in Mozambique and without doubt the Sportingtech Platform has been a part of this result," he explained.

Finally, Coyne pointed out: "The Platform has proven to be stable and high performing, we’ve made big strides in the partnership over the last while and I cannot speak highly enough about Tom Ustunel, Colin McDonagh and the whole team as partners."

Anthony Murphy, Sportingtech's Commercial Director, was similarly thrilled and acknowledged that the renewed agreement reaffirms the company's capability to help operators grow in local markets.

Finally, Murphy said: "We’ve built a strong relationship with the team at 888Africa and are ready to keep pushing their growth further."

The 2010-founded turnkey betting and gaming solutions provider, Sportingtech, continues to grow its global footprint.

Powering operators in regulated and emerging markets across the globe, the company's portfolio of partners increases year after year as it is able to deliver innovative and scalable services and solutions.

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