Thunderkick expands content reach via Rushbet deal in Mexico

The independent casino games supplier, Thunderkick, forged a new partnership, allowing it to expand the reach of its products. Last week, the company unveiled it joined forces with the leading sportsbook and online casino brand operated by the gambling industry giant, Rush Street Interactive, Rushbet. Thanks to the new deal, Thunderkick agreed to supply Rushbet with its portfolio of content for the market in Mexico.

The collaboration represents Thunderkick's debut in Latin America, one of the most highly-valued gambling markets in the world. Per the new deal, content from the independent studio has gone live with Rushbet for customers in Mexico, expanding further the offering of the leading online casino and sportsbook brand in the country, a statement reveals.

Richard Schwartz, Rushbet's CEO, shared his excitement about the recent collaboration with the independent developer of games for the online gambling vertical. "Thunderkick has a truly innovative portfolio of slots that we're delighted to be bringing to Rushbet," he said.

Additionally, Schwartz acknowledged that Thunderkick has a unique approach to developing slot games that bring entertaining and engaging experiences to Rushbet's customers. Finally, Rushbet's CEO pointed out: "We have every confidence that this partnership will be a successful one, and we're honored to be welcoming Thunderkick to Latin America."

Currently, Rushbet already has a strong presence in the regulated gambling market in Mexico. In fact, during one of the most-anticipated gaming events for the region, the SBC Lationoamerica Awards, the company secured the best sportsbook operator of the year award in 2021. The award recognized Rushbet's wide range of offering and engaging features.

Now, thanks to the deal with Thunderkick, Rushbet's customers will tap into an engaging portfolio of games. Such include Carnival Queen, Esqueleto Explosivo 2, as well as Midas Golden Touch, among other popular games from Thunderkick. Thanks to the new collaboration, Rushbet will further expand its offering, while at the same time, enabling Thunderkick's games to reach new audiences.

Fredrik Ekholm, Thunderkick's Head of Sales, was similarly delighted to see the company forge a new alliance with RSI's Rushbet. He said: "We're thrilled to be expanding into Latin America with Rushbet, one of the market's most exciting and renowned operators."

Ekholm added:" Not only is the LatAm market a key focus for us, but this partnership will also see more players than ever enjoying our fantastic collection of games." Finally, he said that the company is looking forward to seeing how its content will be received by the players of the leading operator.

Image credit: Thunderkick