Swintt grows content reach via distribution deal with Light & Wonder

The leading supplier of quality games, powering iGaming operators across the globe, Swintt, announced a new groundbreaking partnership that will propel the reach of its content. On Monday, the company confirmed it joined forces with the leading provider of land-based slots and online gambling solutions, Light & Wonder. Under the terms of the freshly minted agreement, Swintt's portfolio of quality slot games will be able to reach new iGaming operators and customers around the world via Light & Wonder's aggregation platform.

Swintt agreed to supply SwinttPremium as well as SwinttGames titles, expanding the aggregation platform's offering while reaching new players. As a result, operators powered by Light & Wonder's platform will benefit from accessing classic casino games from SwinttPremium's portfolio.

Those titles stand out with engaging features, stunning graphics and sounds that remind of classic land-based slots. The list includes new releases such as Seven Seven Pots and Pearls, offering four linked jackpots, as well as fan-favorite titles like Cleopatras Pearls and Extra Win X, among others.

On the other hand, as noted, the deal covers SwinttGames titles which promise innovative and engaging experiences backed by incredible sounds, animations and graphics. Thanks to the collaboration, the popular Xtra series, including recent releases such as Jade Blade XtraSplit, as well as the Aloha Spirit XtraLock, Swintt's tiki-themed hit game, will become available via Light & Wonder's aggregation platform. Partners of the iGaming aggregation platform supplier and their customers will also gain access to Swintt's adventure game, The Crown, featuring the British film and football star, Vinnie Jones.

James Bustin, Light & Wonder's Commercial Director, commented on the topic in a statement saying: "With 4,000+ top titles from over 60 sought-after software providers in the iGaming industry, Light & Wonder’s aggregation platform has everything operators need to supply the ultimate entertainment experience in just one integration."

He said that an ongoing goal for the company is to expand its offering, adding that the deal with Swintt complements this objective. "With their innovative catalog of SwinttGames as well as more traditional SwinttPremium releases, the studio has something for everyone and we’re sure they’ll prove a popular addition," said Bustin in conclusion.

Lars Kollind, Swintt's Head of Business Development, added: "While Swintt is always on the lookout for advantageous partnership deals, there can be no denying this latest collaboration with Light & Wonder is significant given the standing of the brand and its extensive reach in regulated markets worldwide."

He confirmed that the collaboration with Light & Wonder will propel the reach of SwinttPremium and SwinttGames titles, granting aggregation platform users access to quality games. Finally, Kollind said that the deal with Light & Wonder will help Swintt's games debut in the regulated gambling market in Italy.

Image credit: Swintt