SuperBook sportsbook expands reach, goes live in Iowa

Westgate Resorts-owned SuperBook, announced it expanded further the reach of its sportsbook last week. SuperBook unveiled Thursday that its leading SuperBook sportsbook application is now live in Iowa. As a result of the recent launch, customers in the Hawkeye State can now download the sportsbook and start wagering.

Entering Iowa reaffirms SuperBook's ongoing statewide expansion. In fact, the recent entry marks the sportsbook's sixth state. Besides Iowa, now SuperBook offers its services to other strategic states such as New Jersey, Colorado, Nevada, Arizona and Tennessee.

SuperBook's expansion started in October 2020 with its Colorado app launch. Then, in June 2021 the sportsbook opened a retail location at the Lodge Casino in Black Hawk, Colorado. The same year, the company expanded to New Jersey in August and celebrated its Arizona entry in December. Then, in April this year, the company entered Tennessee. Now, upon announcing its launch in Iowa, the company vowed to continue its expansion and enter new jurisdictions soon.

SuperBook is based on the famous retail sports location SuperBook Westage Las Vegas. The unique venue spans more than 35,000 sq ft and is famous for being the largest sportsbook in the world. Visitors of SuperBook Westgate can experience the world's largest video wall.

Jay Kornegay, SuperBook's Vice President of Race and Sports Book Operations, commented in a statement on October 27, 2022, saying he is excited to see the sportsbook launch in Iowa. He added: "From my time in this business, I've known sports fans in Iowa to be among the most loyal and knowledgeable."

Kornegay pointed out that the sportsbook launched its services and is ready to compare its odds to competitors in Iowa. In conclusion, he said: "We focus on building the best odds anywhere we operate, and we offer several generous odds boosts and other promotional bets."

Mark Lipparelli, SuperBook's Chief Executive Officer, acknowledged that the brand is excited to bring decades of experience within the sports betting industry to sports fans in Iowa.

The company's CEO pointed out that sports fans in the Hawkeye State have some of the most dedicated sports fans with rich traditions. Finally, Lipparelli said: "Many sports fans from Iowa have undoubtedly visited our iconic Las Vegas sportsbook, and now they can access those same great betting options from home."

Entering Iowa means that now, sports fans in the state can search and download the SuperBook Sports Iowa App. The mobile app is available for Android and Apple devices and can be found on either the App Store or the Google Play Store.

Image credit: Pixabay.com