SOFTSWISS releases first mobile sportsbook app

SOFTSWISS has released its first sports betting app, powered by the company’s SOFTSWISS Sportsbook. The solution was launched on the Google Play and App Store for Primobet, a Serbian operator, and a close partner to SOFTSWISS.

Primobet becomes the first operator to get a betting app from SOFTSWISS

The partnership allows SOFTSWISS to once again demonstrate its capabilities when it comes to building bespoke solutions that help partner brands to increase their reach, and strike home with existing audiences. Commenting on this launch, SOFTSWISS Sportsbook Head Alexander Kamenetskiy had this to add:

"A year after demonstrating the app, we launched our first project and, what is more important, secured releases on two of the most popular mobile application stores. I am incredibly proud of my team’s dedication and hard work in reaching this milestone. As a tech-innovative company, we look forward to introducing more features and tools to benefit our partners."

The mobile app is also part of the growing demand for such solutions among SOFTSWISS Sportsbook customers who are looking to expand their offer and get an upper hand. There are a number of benefits that players will be able to enjoy as a result of this launch.

Among the key strengths of the apps are enhanced player trust, diversified risk management, improved user comfort, extended promotional abilities, and more.

SOFTSWISS scores one success after another

SOFTSWISS Sportsbook has much to be happy about. The platform has significantly increased its gross gaming revenue in the first quarter of the month, with mobile betting driving the bulk of these results.

As noted during the quarterly results earnings call by Kamenetskyi, the platform has been actively expanding its live and mobile betting capabilities, with the arrival of the first sportsbook app consolidating the company’s commitment.

Meanwhile, SOFTSWISS recently explained what it would be like to migrate potential partners from other affiliate platforms through the company’s Afflika solution, ensuring that the process is streamlined, quick, and stress-free.

Apart from sports betting, SOFTSWISS has also made a play for the biggest social casino in Europe, SpinArena.

Image credit: SOFTSWISS