SOFTSWISS picks Carla Dualib for Regional Business Development Manager in LatAm

The leading provider of software solutions powering the online gambling industry, SOFTSWISS, announced a new senior-level appointment. The company revealed it strengthened its business development team in Latin America with the appointment of the expert with significant background in sports, technology and innovations, Carla Dualib. Joining SOFTSWISS, she was appointed to the role of Regional Business Development Manager.

In her new role, Dualib will oversee the expansion of the company in Latin America. She will be in charge of processes related to local projects, business development and negotiations for the region. Additionally, Dualib will play an important role in capturing new opportunities via new partnerships and strengthening existing business-to-business agreements.

Ultimately, under her guidance, SOFTSWISS anticipates further expansion in Latin America and growth through the delivery of its innovative products to new partners. Focusing on the bigger picture, Dualib's guidance is expected to help raise brand awareness and reach new business partners.

In a statement released by SOFTSWISS, Dualib shared her excitement about the new endeavor. "I’m very excited to join SOFTSWISS and take on this role in LatAm," she said. Additionally, SOFTSWISS' new Regional Business Development Manager said: "Brazil presents tremendous growth opportunities, and I am committed to leveraging my expertise to drive innovation and deliver SOFTSWISS’ top-notch iGaming solutions to our clients in the region." Finally, Dualib pointed out: "Together, we will focus on enhancing the betting ecosystem in Brazil, and I am confident that this is a step towards new milestones for the company and local iGaming businesses."

Without any doubt, Dualib is the perfect fit for the new role, considering her extensive experience. Throughout her professional career, she was a part of leading companies and dealt with communications, marketing, as well as sales. Dualib's extensive knowledge and unique skills are going to help her in her new role as Regional Business Development Manager at SOFTSWISS for the LatAm region.

Only recently, SOFTSWISS highlighted the benefits of artificial intelligence (AI) for the iGaming vertical. The company revealed that by leveraging AI, its Anti-Fraud team was able to save operators approximately $18m (€16m) in 2022. The innovative technology helped review and analyze different requests, saving time and manpower in the process.

Besides expanding its team of experts, SOFTSWISS continues to improve its solutions that cater to the iGaming sector. With Dualib's appointment, the company anticipates further growth in Latin America, a strategic market that holds immense potential. Only recently, SOFTSWISS confirmed the deployment of a new server for its Game Aggregator for the region, allowing operators to benefit from high data transfer speeds and stable connections.

Image credit: SOFTSWISS