RocketPlay Casino's campaign of player appreciation transforms into iGaming phenomenon

• RocketPlay Casino has launched an internal project that has quickly made waves with the broader iGaming community
• The Book of RocketWisdom was meant to collect 100 stories of strategies, gambling habits, and personal stories, but it has sent ripples across the iGaming ecosystem already
• The book has been downloaded more than 10,000 times, with various parties interested in reading the full copy themselves

RocketPlay Casino, an award-winning platform, has recently undertaken an internal initiative known simply as The Book of RocketWisdom, which was simple enough: collecting the stories, strategies, gameplay habits, and other insights from the community and players, resulting in 100 original entries into the document.

RocketPlay taps into community wisdom, results exceed expectations

Yet, the book, which was meant to be a modest campaign, has taken a life of its own and has been downloaded thousands of times already, featured on YouTube podcasts, media outlets, and various other online streaming channels.

All of this is rooted in hands-on player experience with people sharing their unfiltered opinions about online casino gameplay, and what stratagems they use personally to make their sessions more enjoyable.

RocketPlay went a different road for this project, deciding not to tap into its vast data troves to reach conclusions but rather to ask players directly, and better understand how they think about the game, how they make intuitive choices during play, and what their preferred personal strategies are.

The Book of RocketWisdom quickly transformed itself from something to stack on your digital shelf into a hotly discussed campaign that elicited a strong reaction from the community and prompted thousands of people to share and discuss the project.

Stramers who got hold of the Book of RocketWisdom did not necessarily realize it came from RocketCasino at first, with enthusiasm and visibility driving further sharing and eliciting more discussions.

Interestingly, the book was "leaked" to other content creators at first, as it was not made immediately available to the broader public, as it was always meant to be an internal campaign aimed at RocketPlay Casino. Since its discovery, however, things have changed.

Never meant to be seen by the public eye, the Book of RocketWisdom causes a furor

Streamers would leaf through the pages and debate what RocketPlay Casino players would do, weighing the merits of these entries and how effective they are, but also acknowledging that they are rooted in extensive experience.

But before long, streamers and other influencers realized that the blueprint came from one specific casino – RocketPlay, prompting a deluge of emails, comments, messages, and DMs, with people enquiring where to get the book themselves.

People were asking a simple question: "Where do I get this?" At the time of writing, the casino has confirmed that the Book of RocketWisdom has been downloaded more than 10,000 times.

Image credit: RocketPlay Casino