Ray Parlour retains UK brand ambassador role at NetBet

The leading online casino and sports betting brand that operates in a number of important European markets, NetBet, announced a partnership renewal in the United Kingdom.

Arsenal legend Ray Parlour will continue to hold the role of ambassador for NetBet

The company confirmed on Monday this week that it joined forces with Ray Parlour, the famous English former professional football player, recognizable sports radio pundit and Arsenal legend.

Renewing its collaboration with the legendary football player, NetBet confirmed that he will retain his role of UK brand ambassador for the company throughout 2025.

The renewed collaboration comes on the heels of a successful agreement between the duo in 2024.

Now, just after the start of the new year, Parlour is going to play a key role in what is expected to be another busy period for NetBet in the UK.

Under the terms of the renewed agreement, Parlour will continue to participate in a range of marketing campaigns helping promote NetBet's casino and sports products in the country.

Not unexpectedly, the Arsenal legend will be included in analyses and other exclusive expert content that would cater to sports fans and betting aficionados alike.

Retaining the role of UK brand ambassador for NetBet in 2025, Parlour is expected to help engage with new audiences and play an important role in the brand's expansion.

The recently renewed agreement reaffirms NetBet's dedication to enhancing and improving customer experience.

Last year, the brand rolled out an improved casino lobby and sports betting app that brought a range of features, including free-to-play games, as well as daily promotions.

Notably, NetBet's app in the UK significantly expanded its betting markets.

The renewed agreement brings excitement to the duo

Marcel Prioteasa, NetBet's CEO, shared his excitement about the renewed agreement with the Arsenal legend in a statement.

He explained that the company is thrilled to continue its successful collaboration with Parlour.

Finally, Prioteasa said: "We look forward to another great year of collaboration, delivering exclusive insights and unique experiences that further connect our brand with sports fans and strengthen our identity in the market."

Parlour was similarly thrilled with the new collaboration and added: "I've had a fantastic year with NetBet, and I'm delighted to continue as their brand ambassador in 2025."

Last but not least, NetBet's UK brand ambassador pointed out: "With so many huge sporting moments ahead, I can’t wait to be part of the action and share it with NetBet’s passionate players."

Recently, NetBet announced it streamlined its operations with a no-code automation solution from Flows.

The company gained access to the innovative solution under the terms of a strategic agreement signed in December.

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