Pariplay launches with Caesars in Ontario

Pariplay, a NeoGames S.A. company, has expanded its presence in the North American market and Ontario in particular. The company has signed a fresh content partnership with Caesars Sportsbook & Casino, a prominent operator of betting and iGaming solutions in the local market, which will now benefit from Pariplay’s excellent range of games.

Pariplay styles itself as a leading aggregator and content provider and has been actively seeking to expand its presence in the North American market. The partnership follows up on a previous arrangement signed between the two companies in New Jersey, with Pariplay and Caesars Sportsbook & Casino rolling out content earlier in the year.

Moving forward, the operator’s Ontario business will benefit from a range of games, including titles by Wizard Games, Pariplay’s in-house development arm. Pariplay will leverage its Fusion platform and make a number of titles immediately available to players, including Spirit of Mustang, Gods of Kemet and not least, Wolf Riches.

Apart from adding Wizard Games titles, Pariplay will also be integrating products from third-party suppliers and developers. This is possible through the Ignite partnership program which Pariplay leverages to deliver market-leading content to partner operators in global markets.

Pariplay is committed to introducing Caesars Sports & Casino players in the province to some excellent products that will bring efficiency and return on investment to operators, and in this case, Caesars. To further help along with engagement, the company is also leveraging solutions such as Spin that Wheel, Raffle Rocket, and Fusion Tournaments. The partnership was naturally hailed by everyone involved.

Caesars Digital SVP of iGaming Matthew Sunderland said that Pariplay’s collection of titles is something that Caesars is excited to share with players in Ontario. Sunderland noted that the titles being added by Pariplay third-party suppliers and Wizard Games are a great way to develop quality.

Wizard Games Managing Director Joey Hurtado welcomed the opportunity to be the first studio to take its games to live in a new region through Pariplay. Hurtado argued that his company’s games would continue to appeal to players in North America. Not least, there was Pariplay VP of North America Shivan Patel who was similarly pleased with the development.

"Caesars Sportsbook & Casino has already proven to be a highly valuable partner in New Jersey and we are excited to extend our alliance to cover another market of great potential in Ontario," Patel wrapped up.

Image credit: Pariplay