FSB Technology enhances footprint in the UK via OctoBet deal

One of the fastest-growing, multi-award-winning global sports betting and iGaming suppliers, FSB Technology, announced an important European-facing partnership.

The content and solutions supplier teams up with OctoBet

On Tuesday, the company confirmed it bolstered its footprint in the United Kingdom by signing a new agreement with OctoBet, an up-and-coming operator in the market.

Announced ahead of the start of Euro 2024, one of the most-anticipated football events for the year, the deal will see the operator leverage a range of solutions and technology supplied by FSB Technology.

Per the new deal, OctoBet will benefit from the supplier's comprehensive casino aggregation product. Moreover, the operator will gain access to FSB Technology's high-performing and expertly managed sportsbook.

The exciting collaboration will see OctoBet strengthen its operations in the UK with the global sports betting supplier's end-to-end Player Account Management (PAM) platform solution.

OctoBet plans to continue growing in the UK

Lei Zhong Wang, OctoBet's Chief Executive Officer, shared his excitement about the partnership with FSB Technology in a statement.

"OctoBet has bold plans to play an active role in the challenging UK market," he revealed.

Wang added that FSB Technology is the perfect partner for OctoBet as it delivers a solid product that at the same time perfectly matches the company's needs.

Finally, the executive pointed out: "FSB's deep experience in the UK market is well recognized in the industry and they are the natural platform partner for us to kick start our exciting growth journey."

Leveraging FSB's innovative solutions, OctoBet anticipates rapid expansion across the UK's competitive gambling market.

Besides the aforementioned solutions, the operator will benefit from the supplier's Bet Builder solution, as well as a range of compliance tools.

FSB delivers contemporary and compliant solutions

Russell Colvin, FSB's Global Channel Partner, was just as excited about the new collaboration. He revealed that the company is delighted to see the addition of OctoBet to its growing portfolio of partners.

"From the initial brief, the team at OctoBet made it clear they required a contemporary, compliant and competitive UK market-facing sportsbook and casino proposition," added Colvin.

Last but not least, FSB's Global Channel Partner explained: "OctoBet will now benefit from industry-leading experience in horse racing trading operations and our suite of contemporary sportsbook products headlined by the recently launched Pre-Packed Bet Builder."

Back in December, FSB strengthened its C-suite with the addition of Craig Artley who was appointed to the role of Chief Financial Officer.

More recently, the company signed a South African deal with SuperSportBet, continuing its global expansion.

Image credit: FSB Technology