EveryMatrix boosts leadership, appoints Jonas Groes Group co-CEO

• EveryMarix brings in seasoned business veteran Jonas Groes as Group co-CEO
• Jonas is the brother of the current CEO, Ebbe Groes, and he is starting in the position on January 1
• EveryMatrix is caught in the midst of rapid global growth, with multiple global partnerships and deals

EveryMatrix has appointed a new co-CEO for the Group in the form of Jonas Groes, a seasoned business veteran, who will now assume the new role on January 1, 2026.

He is joining the new position and will work side-by-side with co-Founder Ebbe Groes, steering EveryMatrix during one of the company’s strongest periods of ratcheting growth.

Jonas Groes is a well-seasoned veteran and also a brother to the co-Founder, with the power duo having a strong incentive to continue steering EveryMatrix’s on its journey as a world-beating technology supplier for the gaming industry.

EveryMatrix strengthens leadership amid rapid growth for the company

Commenting on his appointment, Jonas Groes said: "Stepping into this role at EveryMatrix alongside my brother Ebbe is a dream come true. What he, Stian Hornsletten, and the rest of the team have built is nothing short of phenomenal and I’ve seen close hand just what it takes. We work well together, and our differences and combined strengths complement one another. I can’t wait to get started."

Jonas Groes will work out of the company’s office in Copenhagen, Denmark, and he has spent the last 10 years as Partner of EY’s Nordic Consulting practice. He has experience in strategy, innovation, and digitalization.

EveryMatrix’s Ebbe Groes was similarly pleased to see his brother join the company, and most of all, a veteran businessperson who will help the company through its dynamic period.

"As the company’s growth continues, tripling our headcount in the last five years, and as we work with more of the largest gaming brands and lotteries, I needed to find someone who knows what it takes to scale a business and reach the ambitious targets we have for the next five years."

In the meantime, EveryMatrix has been staying the course and signing one high-profile partnership after the next. The company teamed up with Betclic in Portugal and similarly signed an aggregation deal with bet365, boosting its global reach.

Not least, EveryMatrix introduced its EngageSuite, a one-stop shop to help partner operators boost their engagement and retention capabilities through such solutions as challenges, Tournaments, LoyaltyEngine, JackpotEngine, PrizeEngine, BonusEngine.

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