EveryMatrix and Betsson Group have strengthened their partnership through a new content injection.
As a result, EveryMatrix is launching its exclusive in-house content developed by Fantasma Games as the collaboration between the companies enters its second phase.
Specifically, the partners are looking into several high-performing third-party studios that are meant to strengthen Betsson Group’s content footprint across key regulated jurisdictions.
Commenting on the opportunity, Betsson Group Director of Gaming, Karl Shranz, had this to add: "Following the successful launch with EveryMatrix in Cameroon, we saw a clear opportunity to explore further areas of collaboration, with content being a natural next step."
Shranz hailed EveryMatrix’s portfolio of quality titles that meet international standards and can be deployed across multiple markets, including the titles developed by Fantasma Games, bought by EveryMatrix in 2024.
The two companies are expanding their current collaboration following their recent rollout with Betsson Africa in Cameroon, with the supplier delivering its host of casino and sports full- turnkey solutions along with front-end development, PAM, affiliate management, and payment systems.
Commenting on the opportunity to expand this collaboration once again, EveryMatrix Head of Business Development Mark Hothersall welcomed the trajectory the alliance has taken.
This goes from the initial launch in Cameroon to a brand-new opportunity to showcase how EveryMatrix can support tier-1 operators with scalable and regulated technology.
"Extending this partnership through the launch of Fantasma Games shows the value of our relationship and the value our casino portfolio can bring across multiple brands in regulated markets," Hothersall added.
EveryMatrix’s casino aggregation platform is a formidable content juggernaut, featuring more than 45,000 games delivered by 180 vendors and 355 game studios.
The supplier and tech company have also recently introduced a new ground-breaking gamification solution designed to further enhance the experiences for partner operators and their players.
Image credit: EveryMatrix
