Boldplay continues European push with Rank Group deal in the UK

The fast-growing iGaming content supplier, Boldplay, signed a new agreement with Rank Group, bolstering its presence in the UK.

Earlier this week, the company confirmed it agreed to deliver its premium gaming content, supercharging the offering of Rank Group.

As a result, the recognizable gambling operator will benefit from a range of games, including video bingo, table games, scratch cards and slots from Boldplay.

Under the terms of the new content alliance, recent hits such as Sweet Splash, as well as fan-favorite games like the popular Cam Carter series are going to deliver unforgettable experiences for players of Mecca Bingoand Grosvenor Casino in the UK.

Back in May, Boldplay agreed to deliver games for BetMGM.

As a result, the company gained access to a rich gaming content library from the iGaming supplier, strengthening its offering for players in Michigan.

That deal marked the debut of Boldplay in the aforementioned state, growing its footprint in the US.

The deal brings excitement to Rank Group, Boldplay

Nolan Frendo, Casino Games Manager at Rank Group, shared his excitement about the deal with Boldplay in a statement.

He explained that it is thrilling to access the iGaming supplier's renowned portfolio of games.

"We believe this partnership will prove to be as successful for us both as it will be entertaining to our player base," added Frendo.

Finally, he explained: "Boldplay's wide spectrum of games will be sure to capture and enamor the UK market as it deserves."

Valli Fragoso, Boldplay's CEO, was just as delighted to see the company strengthen its UK footprint through the deal with Rank Group.

She spoke about Rank Group's solid presence in the country, recognizing the brands' trustworthiness.

Moreover, Fragoso said that it will be exciting to see new players enjoy hit games from Boldplay.

Last but not least, she pointed out: "This partnership underscores the success of our portfolio and represents a significant step of our growth plan within the UK market."

Rank Group has been a recognizable and trusted name within the entertainment sector in Great Britain since 1937.

The company has a solid gaming portfolio that will be positively impacted thanks to the addition of new games from Boldplay.

Mecca Bingo, Grosvenor Casino and Enracha are brands under Rank Group that offer exciting content and bring memorable experiences to many players.

As a leading operator, the company remains dedicated to offering responsible entertainment.

Image credit: Boldplay