The world’s largest lottery games company, serving 150 lottery operators in 50 countries, Scientific Games, spearheads the modernization of the New Mexico Lottery’s operations.
Under the terms of a multi-year agreement, Scientific Games’ innovative technology and solutions are powering more than 1,000 retail outlets across the state.
At the same time, the New Mexico Lottery is benefiting from the Scientific Games Enhanced Partnership instant game management program.
The program offers comprehensive analytics features, bolsters retail operations and plays a major role in the development of product strategy.
Ultimately, those benefits, combined with other efficiencies, drive game performance and enable the New Mexico Lottery to maximize the proceeds to education in the state.
The alliance has resulted in the successful conversion of the Lottery’s operations, which now leverage Scientific Games’ Momentum ecosystem.
The lottery operator is also benefitting from Scientific Games’ patented SciTrack instant game distribution system, its INFUSE business intelligence platform and gem | intelligence retailer licensing and managing portal.
At the same time, the New Mexico Lottery will soon leverage the company’s innovative PlayCentral self-service machines and WAVE clerk-operated terminals, set to significantly bolster the operator’s retail network.
Only recently, Scientific Games inked a technology deal with the Minnesota Lottery.
John Schulz, Scientific Games’ President of Americas and Global Instant Products, shared his excitement, Casino Guru News learned from a press release.
"Congratulations to the New Mexico Lottery for building upon our long-standing instant scratch game partnership, embracing innovation for the future," he said.
Moreover, Schulz pointed out: "We are proud to serve as the Lottery's full-line partner and help drive maximum proceeds for New Mexico college students."
David Barden, the New Mexico Lottery’s CEO, was similarly optimistic.
"The New Mexico Lottery is officially live with new, modern technology systems that work together to enhance all aspects of our operations and ensure we are well-positioned for our next era of growth," the executive explained.
Moreover, Barden spoke about the strategic collaboration with Scientific Games that is at the center of the Lottery’s modernization.
Finally, he said that the milestone agreement unlocks retail network operating benefits.
Image credit: Scientific Games
