HomeGambling IndustryPrizePicks releases new ad featuring Adam Devine and Marshawn Lynch

PrizePicks releases new ad featuring Adam Devine and Marshawn Lynch

ONLINE GAMBLING13 Jan 2026
2 min. read
prizepicks-nfl-playoffs-ad
  • PrizePicks cuts through the noise of past advertisements with brand new spot
  • The new ad features Adam Devine and Marshawn Lynch
  • The spot highlights PrizePicks' engaging features

The leading betting and sports entertainment operator in North America, PrizePicks, highlights its engaging offering with a new commercial.

The brand-new spot, featuring Adam Devine and Marshawn Lynch, takes aim at ad fatigue this football postseason and pokes fun at past campaigns.

The new spot focuses on what players really care about during the playoffs

PrizePicks confirmed in a press release that the new ad was developed in collaboration with Preacher and highlights the real goal for all bettors in January: getting it right.

The commercial shows Devine and Lynch walking around a crowded studio where previous commercial stunts can be seen.

Brushing past the noise of past ads, the new spot highlights PrizePicks' all-new prediction markets offering, Team Picks, as well as its Daily Fantasy Sports offering, Player Picks.

Notably, the ad points to the fact that those features can be accessed within a single app.

Moreover, the popular betting and sports entertainment company offers a range of other features, including Early Exit and The Feed, making it an excellent pick for bettors and sports fans alike.

As a leading betting operator, PrizePicks supports responsible gambling and adheres to the highest standards for compliance and integrity.

Last year, the company obtained iCAP accreditation from the National Council on Problem Gambling (NCPG).

The milestone achievement designated PrizePicks as the first and only fantasy sports operator to obtain this important certification.

Mike Quigley, PrizePicks' Chief Marketing Officer, spoke with excitement about the newly released ad.

"By this point in the season, sports fans have seen just about every gimmick imaginable," he said.

Moreover, Quigley pointed out: "This spot is about cutting through that clutter, having a little fun with the industry, and keeping the focus on what our players really care about during the playoffs."

In November, PrizePicks expanded its offering with prediction markets from Kalshi.


Image credit: PrizePicks

13 Jan 2026
2 min. read
Comments
Nobody has commented on this article yet. Be the first one to leave a comment.

Send us a tip

Would you like us to cover a specific story? Send it to us!

Latest gambling news right in your inbox

Subscribe to our newsletter and receive a weekly dose of the most important events from the gambling industry.
Stay up to date
Would you like to be notified about latest gambling news and updates?
Allow