7777 gaming grows global reach via Aristocrat Interactive

• 7777 gaming has become the latest online casino games provider to join Aristocrat Interactive's aggregation offering
• Elena Shaterova, the Chief Commercial Officer at 7777 gaming, speaks with excitement about the latest collaboration
• Hit games from 7777 gaming, including popular releases and thrilling slots, instant win games and other casino titles, will reach new players

The fast-growing online casino games provider, 7777 gaming, continues to expand its reach.

On Monday, the company announced it inked a new content agreement with the leading content and technology solutions provider, powering iGaming, iLottery and online sports betting operators, Aristocrat Interactive.

Aristocrat Interactive and 7777 gaming ink an aggregation deal

Under the terms of the new alliance, 7777 gaming's entire portfolio of online casino and lottery games will be integrated into Aristocrat Interactive.

With the latter gaining the ability to aggregate and distribute games from the former, it significantly propels its reach.

Thanks to the content deal, Aristocrat Interactive's customers will have the option to tap into fan-favorite and quality games that promise engaging experiences.

At the same time, online gambling operators will be able to instantly increase their offering with casino games and next-gen lottery solutions via a unified aggregation environment.

Elena Shaterova, 7777 gaming's Chief Commercial Officer, spoke with excitement about the latest deal, Casino Guru News learned from a press release.

"Aristocrat Interactive stands among the most respected names in global online real money gaming and we are proud to see our full content portfolio available through their aggregation network," she said.

Finally, Shaterova pointed out: "This deal allows operators around the world to access our most innovative releases. We believe this agreement will unlock exciting opportunities and deliver exceptional value to operators and players alike."

Hit titles from 7777 gaming will reach new players

Joining Aristocrat Interactive's aggregation network enables 7777 gaming to expand the reach of its engaging games.

Notably, new operators will now deliver hit titles from the latter, including fan-favorite Ducking Hot series, the action-packed slot experience, Cash Transporter, or the adrenaline-filled Cheetah Chase, among other games that stand out with quality graphics, engaging themes and rewarding bonuses.

The announcement comes on the heels of 7777 gaming's collaboration with the European Lotteries Association.

Early in January, the company joined the Association, becoming its latest member.

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