Playson expands clout in Brazil with KTO

Playson has made another decisive stride in a key jurisdiction with the company expanding its reach and clout in yet another market out there.

This time, the supplier is moving a step further in Brazil, which regulated its iGaming industry at the turn of the year and is one of the most promising markets to get into right now.

Playson takes another stride forward in Brazil

This has not been lost on Playson, which has launched a new content deal with KTO, a local operator. The partnership is facilitated through the Bragg HUB delivery solution, which allows the Brazilian iGaming operator to benefit from a range of excellent player-focused titles right away.

Playson is marking an important milestone as it is further expanding into the Brazilian iGaming market in a bid to strengthen its local presence and provide players with the best possible games and solutions across the board.

Company Sales Manager CristhianZito has welcomed the news

"We are thrilled to bring our industry-leading games to Brazilian players through KTO, extending our reach across this thriving market. We are confident that our content will resonate well with KTO’s audience and further strengthen our position in the region."

KTO has also welcomed the opportunity. Bart Lodder, who consulted the company, said that Playson made an exceptional addition to the operator’s already growing portfolio of titles and options.

Playson’s games were renowned for their excellent visual fidelity and high level of engagement, Lodder further mused, expressing confidence that this was the right partnership for KTO.

"Through this integration, we are continuing to elevate the gaming experience for players in a highly competitive market," he wrapped up.

In the meantime, Playson has not been slowing down in the slightest. The company has adopted a multi-jurisdictional and globe-trotting strategy, which has allowed it to further strengthen its positions in multiple markets around the world.

Playson is also committed to growing business globally

For example, Playson teamed up with Light & Wonder to expand its global reach, and it similarly strengthened its presence in the United Kingdom with Betfair and Paddy Power.

Playson also marked another expansion move in Europe through a tie-up with Lottoland, providing the prominent operator with its suite of outstanding games, among which are such options as Legend of Cleopatra Megaways, Sunny Fruits 2: Hold and Win, and Fire Coins: Hold and Win.

Image credit: Playson