HomeGambling IndustryPlay'n GO scores five-state alliance with DraftKings, Golden Nugget

Play'n GO scores five-state alliance with DraftKings, Golden Nugget

ONLINE GAMBLING07 Oct 2024
2 min. read
Handshake business deal

Play’n GO continues to exponentially build its footprint in the United States with the supplier now striking a new content alliance that will sprawl across five states.

The partnership, forged with DraftKings and Golden Nugget Online, will allow both companies to benefit significantly from each other’s expertise and portfolio.

Play’n GO now live in five US states with prominent partners

Players in Michigan, Connecticut, West Virginia, New Jersey, and Pennsylvania will now have access to Play’n GO’s memorable blockbuster titles that will help them experience some of the most memorable titles in iGaming.

Among the games that are being rolled off are Colt Lighting Firestorm, Piggy Blitz, and Fire Joker.

Commenting on the opportunity to see the company expand its content footprint, Play’n GO Chief Commercial Officer Magnus Olsson said that he was extremely happy to have the titles featured with two brands that are "synonymous with gaming in the United States."

Play’n GO was excited to see its titles launch into all five states with its partners and confirmed that the company is looking to deliver the best possible entertainment value to partner operators and their audiences.

"We are proof that a sustainable, entertainment-led business model is the key to success in the long-term, and we believe that this will allow us to continue providing world-class content in the US and beyond for many years to come," Olsson said, stressing Play’n GO’s own successes and track record.

Play’n GO is building rapidly in the North American market

Play’n GO has been making decisive strides in the North American market as a whole, with the company expanding some of its most iconic game franchises into the market, with the arrival of the Midnight Princess slot series, featuring such installments as Midnight Princess Power of Love, Midnight Princess Trinity, and Midnight Princess 100.

In the meantime, the company has also been building its footprint with other companies in the United States, including bet365 in New Jersey. The supplier similarly joined the Canadian Gaming Association in June, further consolidating its presence in the North American iGaming market.



Image credit: Unsplash.com

07 Oct 2024
2 min. read
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