Play'n GO gets go-ahead to launch slots in Brazil

Play’n GO has become the latest industry-leading supplier to secure an entry into the Brazilian iGaming market, Casino Guru News learned in an email press release, allowing the firm to deploy a significant portion of its full portfolio.

Play’n GO strides the globe with latest LatAm pivot

The Swedish-based developer of some of the world’s premium online casino games, with more than 400 releases, has obtained the go-ahead to debut 50 of its titles, including such excellent and player-favorite games as Rich Wilde and the Book of Dead, Toonz and Mon Princess, Sweet Alchemy Bingo, Rainforest Magic Bingo and more.

The games are a mix of the studio’s slots and bingo releases, with more exciting titles to try in the coming months. Players are welcome to explore the full gamma of games provided by Play’n GO once they launch officially with regulated local operators.

Play’n GO is yet to announce a partnership with a specific operator, but the obtaining of a business license is a huge step forward to seeing the studio expand in the Latin American market. Commenting on this milestone, Play’n GO Chief Commercial Officer Magnus Olsson had this to say:

"The industry has been waiting for more than a decade for Brazil to open a regulated market and it’s fantastic to see what was once just a pipe dream now become reality."

He added that the company was excited to be among the first to have secured the prominent iGaming supplier license, looking forward to providing local regulated operators with the best possible content.

Play’n GO confident in the long-term success of the Brazilian casino market

Play’n GO Sales Leader for Southern Europe and LatAm MicheleStefanelli was similarly upbeat about the future of the company in the local market.

"The Brazilian market has proven itself in the pre-regulated phase and we’re excited to see our games launch with some of the biggest operators in the world who are committed to making the regulated Brazilian market a success," Stefanelli concluded.

Elsewhere, Play’n GO has had successful partnerships arranged as well. The supplier said that it had reached an agreement in October to provide Veikkaus, the current monopoly in Finland, with its titles as the market shifts towards a licensee-based model.

Play’n GO also developed an exclusive game for Hard Rock Bet, as the supplier is keen to differentiate its offer.

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