HomeGambling IndustryMindway AI and Doura-Schawohl Consulting set out to protect players in the US

Mindway AI and Doura-Schawohl Consulting set out to protect players in the US

RESPONSIBLE GAMBLING04 May 2023
3 min. read
Hand pointing the right way.

Mindway AI, a cutting-edge company focusing on leveraging technology to help tackle problem gambling and improve player understanding of their gambling habits, and government relations firm Doura-Schawohl Consulting have entered into a partnership to address several key areas of the gambling industry in the United States, including but not limited to responsible gambling, gambling policy, and gambling harm minimization.

The two partners stand to benefit from each other’s distinct expertise in their respective fields. Doura-Schawohl Consulting is well-versed in government affairs and communications in the region, whereas Mindway AI brings a robust product that allows partners and clients to leverage neuroscience, AI, and human insights to tackle outstanding problems in the gambling sector.

The two companies will work together to provide their services in the fast-developing and evolving market in the United States, with sports betting now legal in more than 30 states, and online casinos and iGaming following a close second in terms of popularity and rate of adoption.

Mindway AI CEO Rasmus Kjaergaard was pleased with the opportunity and said that integrating the company’s services with respected industry consultants, influencers, and lobbyists was an efficient way to help improve the overall gambling framework in the United States at a time of quickly-evolving regulatory landscape.

"This is the start of a wonderful partnership that I believe will strengthen the safer gambling agenda not only in North America but internationally."

Commenting on this opportunity, Doura-Schawohl Consulting CEO and Founder Brianne Doura-Schawohlhailed the opportunity to work with a company that has had a proven track record in tackling various issues surrounding gambling and helping stakeholders do better.

"Our work together will broaden the horizons of policymakers in the US and internationally. The gambling world needs to constantly evolve and modernize, especially in the areas of harm reduction and prevention, and this partnership will merge principles of data science and global policy expertise to benefit the entire industry, Dour-Schawohl assured.

In March, Mindway AI also collaborated with Casino Guru to launch a special campaign for the Casino Guru website, helping players and visitors determine how risky their play style is. This opportunity saw Mindway AI deliver detailed analyses of gambling styles based on behavior during games, and offering players personalized reports to help them play more responsibly.


Image credit: Unsplash.com

04 May 2023
3 min. read
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