Mike Missanelli joins BetRivers as podcast host and brand ambassador

The gaming and betting operator that owns and operates BetRivers, Rush Street Interactive (RSI), announced it joined forces with Mike Missanelli, the famous Philadelphia radio sports talk host. On Wednesday the company revealed that Missanelli was appointed brand ambassador under an exclusive brand and content deal.

In a statement released on September 7, 2022, Richard Schwartz, RSI's CEO, acknowledged that undoubtedly Missanelli is an icon in the sports scene in Philadelphia. Moreover, he pointed that that RSI is excited to have the famous sports host join its growing team of brand ambassadors and podcast hosts for BetRivers.

Last but not least, Schwartz said: "We know bettors are going to love his passionate personality and seasoned sports tips which in turn will make their betting experiences on BetRivers.com even more rewarding and fun."

Sharing his excitement, Missanelli added: "Joining the BetRivers team lets me share my love for Philadelphia sports in new ways and I really look forward to providing my insights to bettors at BetRivers here in my home state and in RSI markets throughout the country."

According to the recent announcement, Missanelli will participate in multiple shows and activations representing BetRivers. The company revealed that he will appear within the sportsbook's network but also participate in external activations such as TV and radio ads. What's more, Missanelli will participate in different meet-and-greet appearances for sporting events throughout greater Philadelphia.

Before joining BetRivers as a brand ambassador, Missanelli was a host for ESPN affiliate 97.5 The Fanatic in Philadelphia for 15 years. His professional background includes a sports journalist position in the City of Brotherly Love as a part of The Philadelphia Inquirer. Missanelli also served as a TV sports anchor for PHL 17 and a radio host for 610 WIP.

Born and raised in Bristol, Pennsylvania, Missanelli attended the Pennsylvania State University where he graduated in 1977. Then, in 1986, he graduated from Widener University Delaware Law School in Wilmington, Delaware.

Earlier this year, RSI announced the launch of BetRivers sportsbook in West Virginia. As a result, customers in the state gained access to its leading sportsbook. Previously, the company launched its online casino in the Mountain State back in April 2021.

As a leading sports entertainment and gaming company, RSI currently operates in key markets in the US, Latin America and Canada. The company gained early entry in many key regulated markets via its brands BetRivers, RushBet and PlaySugarHouse.

Image credit: Pixabay.com