Games Global inks groundbreaking exclusive deal with UFC

The supplier of iGaming content, supercharging the offering of betting and gaming operators across the globe, Games Global, announced it signed an important exclusive deal with the world's premier mixed martial arts organization, UFC. Details regarding the new strategic collaboration emerged Thursday, with Games Global securing permission to develop unique UFC-themed slot games.

The latest exclusive deal was brokered by IMG, UFC's licensing agency. It encompasses a period of three years. During that time, the iGaming supplier will be able to produce UFC-branded online slot games. A soft launch of the first such exciting slot game is expected this month, followed by a global roll-out planned for July.

Ultimately, Games Global's new UFC-themed slots are going to offer exceptional experiences, feature different UFC themes and symbols as well as UFC images and fighters. To elevate the excitement further, Games Global will deliver engaging features, including Wilds and Free Spins, among other thrilling mechanics.

In a statement, Tracey Bleczinski, UFC's Senior Vice President Global Consumer Products, revealed that an ongoing goal for the Championship is to engage with its fans across the globe through innovative ways. "This exciting new partnership with Games Global allows us to do just that by bringing the intensity and energy of the Octagon to life through unique UFC-themed slot titles," she added.

Finally, Bleczinski pointed out: "We believe that these games will be a hit with fight fans everywhere, and we are proud to be working with Games Global, a leading provider and distributor of iGaming content, to deliver this world-class entertainment experience."

The deal brought equal excitement for Games Global with the company's Chief Product Officer, Andy Booth, sharing his excitement on the matter. He revealed that it is thrilling to sign this exclusive deal with the UFC which will bring unique and thrilling slot games to iGaming players across the globe. "This exclusive deal allows us to develop UFC-themed online slots for UFC's millions of fans who share our passion for action and excitement," added Booth. In conclusion, Games Global's executive explained: "Partnering with UFC, one of the most popular sports brands in the world, is significant for us and we look forward to showcasing our first title to the world in the coming months."

Across the globe, players will be able to soon experience Games Global's UFC-themed slots in jurisdictions where online gambling is legal. In the US, the games are expected to hit states where iGaming is available, including New Jersey, Pennsylvania, Michigan, Nevada, West Virginia, Connecticut and Delaware. According to Games Global, the operators which will be able to the unique UFC-branded digit slot games will be announced ahead of the rollout of the games.

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