Fanatics Betting and Gaming continues to forge ahead with new launches across the United States, bringing its powerful products to the fore, and most recently, rolling out the Fanatics Sportsbook & Casino platform in Michigan, benefiting from the state’s all-round approach to regulating online gambling activities.
As a result, sports fans and casino players will have the opportunity to access both the company’s sportsbook and casino solutions. Anyone based or visiting Michigan would be able to download the dedicated iOS or Android apps and access the Fanatics Sportsbook or Fanatics Casino.
This is the third state where the casino app is now live and running, and Michigan is also the 13th state where Fanatics Sportsbook is available, following a recent launch in Iowa two weeks ago.
The new launch also comes after the acquisition of PointsBet US assets, Fanatics has been pushing hard into markets that were previously held by the acquired company, making sure that it secures a good piece of the market while focusing on pushing its advertising efforts.
Fanatics Sportsbook has also focused on making its offer recognizable thanks to its easy signup and multitude of betting options. The app has made it easy to search and discover sports that fans would be willing to place a wager on.
Meanwhile, an equal amount of effort has been put into the development of the casino platform as further growth of the iGaming market in the United States is expected. Fanatics has been working hard to ensure that it provides players with a strong variety of games based on the online platform.
To this end, the company has been working with IGT PlayDigital and Light & Wonder to provide several fantastic games and features. Among the titles that players can discover are UltimateFire Link, China Street, 88 Fortunes, and others. The casino also features blackjack, craps, baccarat, various poker games, and more.
The company has also reaffirmed its commitment to responsible gambling on the occasion of the new launch, saying that it is as committed as ever to maintaining the core tenets of safe and responsible play to the hilt. Fanatics also prides itself on the FanCash offer, which is effectively a 5% cashback offer calculated on the players’ wager.
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