EveryMatrix secures another major partnership with US Integrity

EveryMatrix, a provider of solutions for the iGaming and sports betting industries, has secured a new major partnership with US Integrity, a company specializing in the integrity of sports and designing advanced solutions that make it possible for stakeholders to safeguard athletic contests against fraudulent influences.

US Integrity helps flag aberrations in betting patterns that can alert various parties about potential fraud, not least with the help of odds and platform providers such as EveryMatrix. The company is also focused on alerting professional and collegiate sports properties as well as state regulators with such deviations from traditional or "normal" betting patterns, creating a robust network that can quickly bring fraud to light and investigate suspicious betting activity.

For its turn, EveryMatrix is providing US Integrity with real-time data feeds and sports data API by OddsMatrix. This information will prove invaluable to US Integrity to continue driving insights about betting and consumer behavior in the United States, which is the main focus of the pair’s partnership.

EveryMatrix is already authorized to service a number of prominent jurisdictions in the United States, including Michigan, West Virginia, and New Jersey. The company is also expected to launch in Pennsylvania, and it recently rolled out in Connecticut. Elsewhere in North America, EveryMatrix is also licensed in Ontario, Canada.

President of EveryMatrix Americas Eryk Nyman was similarly pleased with this partnership and said that his company was excited to be teaming up with US Integrity and provide it with world-class data feeds to strengthen its monitoring capacities in the United States.

He also spoke about EveryMatrix’s own commitment to building products that are created to be deployed as modular and flexible solutions, hence serving a wide array of possible partners, including integrity companies.

"We are very proud to continue to innovate and deploy our data feeds for monitoring purposes as it further demonstrates EveryMatrix’s vast capabilities and desire to build a safer iGaming and sports betting community," Nyman added. EveryMatrix has recently received a Safer Gambling certification from the World Lottery Association, which is one of the highest distinctions a company can hope for when looking to establish itself as a trustworthy and reliable partner.

US Integrity CEO and co-founder Matthew Holt was similarly pleased with this new partnership with EveryMatrix and the addition of the OddsMatrix data feed product, which will help the company’s monitoring efforts of the market. Holt said that his company was excited to be collaborating with a data supplier that is just as committed to tackling betting-related fraud and corruption as the next one.

Image credit: EveryMatrix