bet-at-home deploys EveryMatrix tech stack in Germany

One of the leading iGaming and betting brands in the regulated German market, bet-at-home, and EveryMatrix, a tech expert for the industry, have launched their joint effort in the country. Bet-at-home has now deployed front and back-end solutions and products by EveryMatrix which have been customized to better meet the operator’s business and player needs.

Many of the products have been custom-built to ensure that the launch of the OddsMatrix sportsbook and the turnkey solution provided by the company would have their intended impact. Apart from the betting platform, EveryMatrix has also deployed its iGaming solutions, including the casino platform, payments module, affiliate software, and player management system.

All of this put together will help streamline the day-to-day operations at bet-at-home.de and shape the business into a stronger powerhouse in the market. EveryMatrix has also used its GamMatrix solution in this deployment, which is a purpose-built platform that was integrated with bet-at-home to meet the rather demanding technical compliance requirements that are presently demanded from regulated operators in the German market.

EveryMatrix had to navigate responsible gambling limits, taxation, legislation services, and more in order to create a robust product that can be used by its partner. Commenting on this, bet-at-home.com AG CEO Marco Falchetto said that he was thankful to EveryMatrix’s team for creating a robust technological footing for the bet-at-home brand after years of hard work and dedication.

Bet-at-home’s migration to this new tech stack was one of its most significant and challenging operations, but it all went smoothly thanks to the two teams’ hard work resulting in an intuitive and appealing website powered by EveryMatrix.

"The work between both teams in the last few months has been a real pleasure to be part of for everyone involved. This has been a highly demanding project and EveryMatrix has proven to be a very flexible, reliable, and resilient partner and we are excited to enter this new phase of growth together," Falchetto added.

His words were met in kind by Ebbe Groes, EveryMatrix’s CEO, who said that the migration was a major undertaking that involved hundreds of the company’s most skilled workers to execute successfully. "I’d like to thank Marco and his team for putting their continued faith in EveryMatrix," Groes added.

EveryMatrix has also been expanding in the United States with the company rolling out its SlotMatrix platform with BetPARX and signing a major partnership with US Integrity.

Image credit: EveryMatrix