7777 gaming delivers games for Betano in Bulgaria

The fast-growing provider of games for the iGaming industry, 7777 gaming, announced it expanded further the reach of its cutting-edge titles via a partnership with the leading GameTech company, Kaizen Gaming. Under the terms of an established collaboration, 7777 gaming confirmed Monday it goes live with Betano in Bulgaria.

Betano is a globally-recognized brand that has established its presence in the European country and favors high popularity among local players. Thanks to the collaboration with Kaizen Gaming, Betano's players in Bulgaria will now be able to access hit games from 7777 gaming. Such include Club. Mr. Luck, Zeus Quest and Pearls of Egypt, among other thrilling and engaging titles.

Kaizen Group's Casino Partnerships Account Manager, Panagiotis Kritikakis, shared his excitement about the latest collaboration with 7777 gaming in a statement. "As we continue to grow our presence and look for new ways to reach and engage our audience all across the world, this partnership will help us provide a better experience for our players," he explained. Finally, Kritikakis pointed out: "Our first stop is Bulgaria, where 7777 gaming has already a well-established brand among Bulgarian players. We are excited about our partnership with 7777 gaming and anticipate great results on our roadmap of mutual success."

Currently, Kaizen Gaming has more than 1,900 employees on three different continents. The company operates the famous Stoiximan and Betano brands in a total of 13 countries. Besides Bulgaria, Betano has an established presence in Romania, the Czech Republic, Germany, Portugal, as well as Nigeria, Ontario in Canada, Ecuador, Chile and Peru. On the other hand, Stoiximan has established its presence in Cyprus as well as Greece.

The latest collaboration enables 7777 gaming to reach new audiences in Bulgaria. Some of the company's most-played titles in the country include Sea of Treasure, Bucks Detective, Jinn and Cash 100, among others.

Elena Shaterova, 7777 gaming's CCO, commented on the latest collaboration saying: "We are beyond excited to welcome such a renowned name in the iGaming industry as part of our partnership network." She outlined that the deal represents the first launch in collaboration with Kaizen Gaming for the brand Betano in Bulgaria.

Shaterova predicted further expansion between 7777 gaming and Kaizen Gaming with launches in strategic jurisdictions such as Romania, Ecuador, Chile, Brazil, Peru and others. "The mutual agreement between the two parties sets the stage for exciting business opportunities and an enhanced gaming experience across these regions," she said in conclusion.

Image credit: 7777 gaming