Betting on traffic is becoming the new hot trend in iGaming, with popular streamer Xposed recently earning $396,971 on a $20,000 bet, betting on 155.io’s popular CCTV game Rush Hour.
The premise is simple. 155.io’s games collate live footage from intersections across the world, and let players bet on how many cars will pass through each before the light turns red again.
Xposed’s huge win has given the novelty product an immediate visibility boost, and 155.io is now delivering to further strengthen its presence in the exciting segment.
Traffic light gambling has just become a thing with 155.io’s Rush Hour CCTV game now available on Stake, Shuffle, and Roobet, with the supplier moving to expand the reach of its blockbuster game that has been turning players' heads
Betting on traffic lights has become an unlikely chance for the studio to capitalize on player demands for different products that innovate the experience and offer real-world excitement.
Commenting on this fresh opportunity, 155.io Founder & CEO Sam Jones had this to add:
"The speed at which our live CCTV game, Rush Hour, has become a phenomenon is crazy. Being taken on by big names like Stake, Shuffle, and Roobet highlights the level of demand we’re seeing from the next generation of players.
The data we are seeing from around the world is incredible, and it’s clear we’re building something that genuinely resonates with audiences looking for innovative concepts, rather than the same types of games we have seen for years."
In the official press release, 155.io confirmed that one streamer was able to generate 5 million views, with Rush Hour now running 24/7 and allowing players to intuitively place bets on events they understand.
Traffic light betting is set to fast become a novelty experience that capitalizes on pent-up demand for innovative products that appeal to a wide variety of players, and offering a much-needed alternative to the traditional casino formats, 155.io noted.
Besides integrating directly with the three brands, 155.io’s game is also available through Hub88.
Image credit: 155.io
