HomeGambling IndustryYggdrasil breaks ground in Bulgaria with Inbet

Yggdrasil breaks ground in Bulgaria with Inbet

ONLINE GAMBLING31 Aug 2023
3 min. read
Alexander Nevsky temple.

Globally acclaimed supplier Yggdrasil has made an important next move into the European market with the supplier going live for the very first time in Bulgaria. To this end, the studio has teamed up with a locally licensed and trusted operator, Inbet, Casino Guru News learned via an email press release.

The partnership comes at a pivotal time for the supplier, as the company is launching a range of new games designed to elevate experiences and appeal to local player preferences in the Eastern European market. Among the titles that Inbet audiences can enjoy are such established options as Raptor DoubleMax, Golden Fish Tank 2, MexoMax, and Vikings Go Berzerk Reloaded.

As an added plus, Inbet players will have access to both Yggdrasil’s home-brewed games, but also get a taste of the company’s aggregated solution under YG Masters, one of the most prolific aggregation solutions in iGaming. Yggdrasil Chief of Commercial Operations Andrew Pegler was very happy with this opportunity and celebrated his company’s first move into Bulgaria.

"With an initial batch of standout games set to go live, we’re confident that we’ll make a big splash in the market, before rolling out further engaging titles over the course of our partnership," Pegler added.

The opportunity was similarly welcomed by Inbet and the operator’s Chief of Commercial Operations, Tihomir Daykov, who added that Yggdrasil has a sustained history of excellence and it made Inbet very proud to be the studio’s inaugural partner in the country.

Whether it is classic or modern titles, Daykov explained, Yggdrasil was committed to providing first-class games across the board and his company was very much looking forward to realizing the full potential of the partnership.

Yggdrasil has recently undergone some changes in its company’s structure, with Bjorn Krantz, the outgoing chief executive, succeeded by James Curwen, another industry veteran that the studio trusts to keep a firm hand on the rudder.

In the meantime, Bulgaria has been an iGaming market that players have been hearing more about. From 7777 gaming to Altenar, studios and developers have been rapidly moving to establish a footprint in the market and offer a bigger and better variety of products to local audiences.

Wazdan signed several deals in the country this year, including one with 8888.bg and one with Inbet.


Image credit: Unsplash.com

31 Aug 2023
3 min. read
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