Relax Gaming expands in Italy with SKS365

Relax Gaming has grown its presence in the Italian iGaming market despite headwinds in the country and possible changes to the regulatory make-up, including a tax increase for gambling operations. Regardless, Relax Gaming has teamed up with SK365 and will deliver its original content to the latter’s Planetwin365 flagship brand.

Among the games that players can expect to now have access to are such blockbusters by Relax Gaming as Money Train 4, Shark Wash, and not least, Book of Power. Relax Gaming has been developing a strong portfolio of games specifically focused on building captivating experiences for its players and creating different ways to experience the popular slot segment.

SKS365 already features a strong library of games, but it will get a further leg-up in the country and will benefit from strengthening its portfolios with award-winning and player-favorite products such as the likes offered by Relax Gaming as a supplier first and aggregator of third-party content second.

Relax Gaming Director of Italy Gianluca Crimaldi has outlined the company’s ambitions for the market and said that the supplier saw the country as one of its primary focal points, seeing immense potential in it. Commenting in detail, Crimaldi said:

We are thrilled to have partnered with one of the biggest operators in the country and we are positive that the integration with SKS365 will significantly benefit both parties as we provide more cutting-edge content to Italian players.

SKS365 Casino Manager Kristina Lozo welcomed the news on a similarly upbeat note and said that the brand was fully focused on delivering the best possible experiences to its players, meeting, and exceeding expectations as it went.

"Partnering with Relax and integrating such a rich library of content will certainly ensure that we are providing an array of titles that will maximize enjoyment and engagement from our player base," she added.

Relax Gaming has been rapidly scaling its presence in different markets and launching in a number of interesting jurisdictions or expanding its presence therein. Recently, the supplier teamed up with Fair Play Casino in the Netherlands, and earlier this year, the company pursued expansion with BetMGM in New Jersey.

As to SKS365, the company has much to celebrate and tout. For one, it was voted the top employer for 2024 in Italy, and the company is actively adding suppliers to its casino operations to strengthen its local market offer.

Image credit: Relax Gaming