Fanatics and WWE build on partnership with online casino games

• Fanatics Betting and Gaming has strengthened its partnership with WWE
• The operator will launch several online casino games developed with Booming Games and Games Global
• The WWE and Fanatics are continuing to build on a strong relationship together

Fanatics Betting and Gaming and WWE have struck a new multi-year partnership, which will see the companies produce dedicated online slot experiences to be released over the coming weeks and months.

Fanatics deepens ties with WWE through dedicated online games

There are several casino games already planned, which will be developed with the help of Boom Entertainment and Games Global, and among which are WWE Blackjack, WWE Bonus Rumble Gold Blitz, WWE Clash of theWild, Raw Multiplier Melee, and SmackDown Big Money Entrance.

The games seek to appeal to a diverse crowd of players, and they will focus on the operator’s iGaming platforms available in Michigan, Pennsylvania, West Virginia, and New Jersey. Naturally, the games will be exclusively available through the Fanatics Betting and Gaming iOS and Android apps in the two states.

Fanatics Betting and Gaming Chief Business Officer Ari Borod had this to say: "We are excited to expand our relationship with WWE to now include an exclusive portfolio of WWE-themed online casino games. This is a natural extension of the WWE-Fanatics partnership, which already includes global e-commerce, licensed merchandise, memorabilia, as well as producing and distributing a growing lineup of digital shows."

Fanatics Betting and Gaming previously teamed up with WWE, signing a deal for licensed merchandise, memorabilia, as well as the distribution of the latter’s entertainment shows throughout its platforms.

Fanatics Betting and Gaming has been in the meantime looking to expand its game library, offering iGaming players more to try and do. The company teamed up with Bragg Gaming Group at the beginning of the month, launching across three states.

In the meantime, the company also teamed up with Wazdan, strengthening its online casino library a step further.

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