ComeOn.nl gets PAM, content, and tech from Bragg Gaming

The competitiveness of the Dutch gaming market has made local stakeholders keen on acquiring the best possible content, technological solutions, and overall strategy to cut ahead of the pack. This is precisely why ComeOn.nl has picked Bragg Gaming Group to go live in the market, using the latter’s Player Account Management iGaming platform and content, Bragg confirmed in a press release.

ComeOn.nl has been available in the Netherlands since the end of October, the companies confirmed, with the operator leveraging Bragg’s PAM iGaming platform, its distribution hub, and the dedicated FUZE promotional solutions, among others.

Bragg’s platform also includes content management services, customer relationship management, player, and payment management, and virtually every bit of tech that the operator would need to successfully operate in the Dutch iGaming market while remaining fully complaint with local regulations, which is what ultimately guarantees the success of a brand in the Netherlands.

ComeOn.nl is equally keen to deliver a product and overall offering that is in lockstep with regulation and is compliant from start to finish. This way the company can brand itself as a safe and top-tier operator and seek to grow its player and customer base. Bragg’s full-stack technology offering is no doubt a great start to ComeOn.nl’s further efforts in the market.

ComeOn.nl country manager Eelco PaultenBroeke welcomed this opportunity and said that the Netherlands is no doubt an important market for the brand. Ten Broeke further confirmed that the company was committed to build a product that is fully dedicated to protecting players while bringing them the best iGaming experiences available, and said:

"We operate to high standards at ComeOn.nl so it’s perfect for us to partner with a supplier that holds similar values as us. Bragg’s PAM provides a comprehensive and efficient springboard for our Dutch business which will only add further diversity and depth to our brand offering."

The Dutch gaming market is important to both ComeOn Group and Bragg Gaming, as both industry heavyweight are interested in growing their footprint and focus on player acquisition in the country. Bragg Gaming has been actively looking to grow its footprint. The second-quarter results of the company confirmed sustained growth as well.

Bragg Gaming CCO Chris Looney was equally pleased with the news and welcomed the opportunity to be teaming up with ComeOn, calling it a leading international casino brand. He described the experienced provided by the brand as world-class and said that Bragg was pleased to be bringing its own products to the aid of such a prominent operator in the first place.

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