Caesars gets iCasino content boost by Aristocrat's Anaxi

Caesars Sportsbook & Casino is getting a second content leg-up in so many days with Anaxi, a division of Aristocrat and a developer of leading products for the iGaming industry. Thanks to this new partnership, Caesars will boost its range of iCasino products and introduce Aristocrat’s range of online Real Money Gaming titles to its players.

Anaxi is a fairly new arrival in Aristocrat’s portfolio. The platform is branded as a place where players can enjoy online real money and gaming while benefiting from what the companies have described as a world-class digital and mobile content geared towards the iGaming industry exclusively.

Commenting on this fresh opportunity, Anaxi EVP Cath Burns said that the company was fully focused on guest and operator experiences and was determined to keep industry entities moving forward and deliver on excellent value for their players. "We are excited about this collaboration as Anaxi brings iconic titles to the Caesars empire," Burns wrapped up.

Caesars Sportsbook & Casino SVP of iGaming Matt Sunderland was similarly excited about the partnership. He hailed the arrival of fresh content by Aristocrat which will undoubtedly add to the operator’s status as a repository of leading industry games, helping it strengthen its portfolio and deliver better experiences for players.

"World-class content is synonymous with Aristocrat, and we're excited to be an early adopter of the Aristocrat content with Anaxi," Sunderland added. Caesars Sportsbook & Casino is already up and running in several important markets in North America, including Michigan, Pennsylvania, West Virginia, and New Jersey in the United States and Ontario in Canada.

Sunderland added that bringing Anaxi and Aristocrat’s content to Caesars’ own powerful platform was a surefire way to introduce players to the best and most innovative experiences in the industry.

The news of this fresh alliance with Anaxi comes right after Caesars Sportsbook & Casino formed a similar content alliance with Bragg Gaming Group in New Jersey, as the company seeks to bring more worthwhile content to players. The titles introduced by Bragg Gaming and Anaxi have been hailed as "iconic" and they will be a continuation of the company’s efforts to develop a real money casino games library that is player-focused, innovative, and fresh.

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