BETER announces new strategic deal with Superbet

The industry-leading betting content and data provider, BETER, announced a new important agreement by joining forces with the tech and entertainment company with a strong European presence, Superbet. Under the terms of the new agreement, the provider agreed to deliver its powerful solutions, supercharging Superbet's offering.

As a result, Superbet will benefit from BETER's leading esports and sports betting solutions. BETER's popular ESportsBattle tournaments are included under the terms of the new deal, bringing a range of options for eFootball, eHockey, eBasketball, the Setka Cup table tennis tournaments and even CS2 tournaments.

Thanks to BETER's tournaments, Superbet gains access to more than 45,000 monthly events. This allows the operator to provide exceptional betting experiences with non-stop streaming, odds and constantly updated data.

Besides ESportsBattle tournaments, the deal encompasses esports data provided by BETER. As a result, Superbet will gain access to data that applies to all major tournaments across the globe. Thanks to this data, players of the operator will be able to enjoy betting for more than 25,000 live and 35,000 pre-match events from more than 400 tournaments annually.

BETER confirmed that the delivery of its leading sports and esports solutions will be facilitated via the leading business-to-business iGaming marketplace, Betbazar. Across the globe, BETER's solutions are recognized for their quality, boosting customer engagement and offering fast and reliable betting experiences.

In a statement, Betbazar's COO, Max Sevostianov, shared his excitement about the latest collaboration. "As we continue to change the game in the content provision space, it’s great to see top-flight operators such as Superbet benefiting from cutting-edge products such as those offered by BETER," he explained. Last but not least, Sevostianov said that Betbazar is thrilled to play such an important role and enable Superbet to gain access to BETER's quality solutions.

Gal Ehrlich, BETER's CEO, was just as excited and added: "We are extremely pleased to start collaborating with Superbet, a market leader in the industry, and provide our vast portfolio of fast-betting esports and sports products to its player base." He explained that BETER's products stand out from the competition and allow the company to expand its reach. Finally, Ehrlich said that the company has established deals with leading operators, allowing them to deliver exceptional experiences for their players and now Superbet joins this growing list.

Ivan Gojic, Superbet's Head of Risk, Strategic Partnerships and InPlay Trading, acknowledged the capabilities and experiences BETER's premium offering brings. He added that Superbet is excited to add those products to its lobby. Finally, Gojic predicted that powered by BETER's offering, Superbet will deliver new content and engage with new audiences.

Image credit: BETER