Apuestas Royal taps into hit games from 7777 gaming via new agreement

• Apuestas Royal and 7777 gaming have put pen to paper on a new content agreement with the latter expanding further its reach in Latin America
• The deal marks an exciting moment for the two companies
• Teaming up with Apuestas Royal, hit releases from 7777 gaming will now engage with new audiences

Online gambling markets across Latin America offer unique growth opportunities for online casinos and gaming studios alike.

Identifying the potential of the Latin American region, 7777 gaming inked a fresh content agreement, growing further the reach of its quality online casino games.

7777 gaming grants Apuestas Royal access to its quality portfolio

On Monday, the company announced it joined forces with Apuestas Royal, the leading online entertainment platform with a strong presence in the region.

Per the alliance, the company tapped into quality games provided by 7777 gaming.

Apuestas Royal is renowned for its dedication to offering safe, reliable and dynamic gaming experiences.

The addition of games from 7777 gaming complements those core objectives, paving the way for the future expansion of the two companies.

Andrés Galperín, Apuestas Royal's CEO, spoke with excitement about the content agreement with the fast-growing games studio, Casino Guru News learned from a press release.

"Working with 7777 gaming allows us to enrich our platform with dynamic content that resonates with player preferences across the region," he explained.

Moreover, Galperín said: "Their approach to game development combines familiarity with innovation, helping us deliver engaging entertainment experiences while continuing to expand our casino offering."

Zhana Aleksandrova, 7777 gaming's Director Business Development for Spain and Latin America, shared the positive vibe.

"Apuestas Royal demonstrates a strong understanding of player expectations across Latin America and continues to invest in content that delivers both performance and long-term engagement," she said.

Moreover, ALeksandrova pointed out: "Our portfolio is built around recognizable game concepts that evolve through innovation, and we are excited to see these titles become part of Apuestas Royal’s entertainment ecosystem."

Hit games from 7777 gaming will reach new players

Under the agreement, fan-favorite games from 7777 gaming such as Cash 40 and Cash 100 will reach new audiences.

In addition to the aforementioned titles, the company's other games are renowned for their strong customer retention and instant recognition in markets across the globe.

Hit games from the company's Bar Link Series will also bring unrivaled experiences to Apuestas Royal customers.

The new partnership comes after a recent similar move by 7777 gaming.

Last week, the company reaffirmed its focus on LatAm growth via a deal with Atomo Gaming.

Image credit: 7777 gaming