7777 gaming goes live with SBbet in Montenegro

7777 gaming, an acclaimed supplier of iGaming titles, and developer of dozens of leading games for the industry, has strengthened its presence in the Balkans through a new content tie-up with SBbet, a leading operator in Montenegro. The content negotiated under the terms of the partnership is now live on the website. The company is one of the oldest-standing operators in the market, and it offers both physical and retail as well as online products across multiple verticals.

Today, SBbet brings regular and live casino products as well as sports games and virtual sports to its customers. This portfolio will be further reinforced by 7777’s own impeccable library which is already exceeding 100 titles. Among the games that are available to players moving forward are options such as Sea of Treasures, Jinn, Fortunes of Rome, Cash 100, Zeus Quest, Club Mr. Luck, and so many more.

7777 gaming has delivered original, classic, and out-of-the-box titles to provide players with a range of experiences that elevate the players' iGaming sessions. Commenting on this new opportunity, the supplier’s Account Manager, Asya Raykova, said that SBbet is a brand that is well-established in the local market in Montenegro, and this partnership makes for an exciting opponent for the supplier.

Raykova hailed the opportunity to team exactly with SBbet to make the 7777 gaming titles available in Montenegro, arguing that the partnership is one that the supplier expects to be very successful. A similar optimistic tone and outlook was shared by SBbet Head of Online Gaming Marko Bošković who offered nothing but praise for the supplier.

Bošković said that SBbet was constantly looking for new ways to provide players with exciting and innovative opportunities, which is precisely why the company has decided to team up with 7777 gaming in the first place.

The representative also said that SBbet was keener than ever to ensure that its players get the highest quality content, especially in the wake of the company’s strong presentation at ICE London earlier in 2023. Earlier this year, Sbbet also negotiated another content partnership with a top-ranking supplier from the region, CT Interactive, as the operator continues to strengthen its overall presence and the quality of games available to its local audiences.

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